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Sales Development Representative (SDR) - Digital Marketing Services

Lago - Remote - Remote - posted 2026-10-19

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Salary: USD 1,000 - 0 / monthly

Lago is hiring a Sales Development Representative (SDR) to drive early-stage sales efforts through outbound prospecting, lead qualification, and meeting booking. You will work remotely from Latin America on a full-time basis (9:00 AM–5:00 PM Central Time), reporting to the sales leadership team. In this role, you will own the full SDR lifecycle: identifying and creating outbound leads across multiple channels, engaging prospects to assess fit and interest, qualifying opportunities against agreed criteria, and scheduling qualified meetings for the sales team. You'll maintain accurate CRM records, manage consistent outreach workflows via email and LinkedIn, re-engage warm and dormant prospects, and provide detailed prospect context during handoffs to closers. You'll also track lead-to-meeting conversion metrics and recommend process improvements. Key responsibilities include: - Lead generation, qualification, and prioritization based on business fit - Outbound prospecting via email, LinkedIn, and approved channels with consistent follow-up cadences - Personalized messaging tailored to prospect context and needs - Meeting scheduling, confirmation, and smooth handoffs to sales representatives - CRM pipeline management, accurate record-keeping, and activity tracking - Pipeline reporting and identification of blockers and trends The company uses mandatory screen monitoring technology during all work hours. Requirements: - 2–5 years of sales development, outbound sales, or closely related sales experience - B2B sales background, ideally with marketing agencies or digital services - Demonstrated lead qualification and meeting-booking experience - Strong written and verbal English communication (C1 level) - Ability to sustain consistent outreach and follow-up activity - Proficiency with CRM and sales workflow tools (HubSpot or similar) - Strong organization, time management, and interpersonal skills - Ability to work independently with minimal supervision - Full-time availability 9:00 AM–5:00 PM Central Time Preferred qualifications include experience serving attorneys, pool builders, home service businesses, or similar verticals; familiarity with outbound sequencing and prospecting tools; hands-on LinkedIn prospecting; experience supporting US-based sales teams; and understanding of sales funnels, pipeline stages, and conversion metrics.

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