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Salary: AUD 150,000 - 175,000 / annual
Avoca is an AI-powered conversational agent platform transforming how home service companies engage customers. The company is Series B-backed by top-tier investors (Kleiner Perkins, Meritech Capital, General Catalyst), has raised $125M at a $1B valuation, and grew 10x in 2025 with 170+ employees across NYC and Santa Barbara.
As a Sales Development Representative, you will fuel growth by identifying, engaging, and qualifying prospective customers across the Australian home services industry. This is a greenfield opportunity to build Avoca's Australian pipeline from day one. You'll run high-velocity outbound programs, convert interest into qualified meetings for Account Executives, and help evangelize Avoca's AI-driven customer engagement platform.
Key responsibilities include:
- Prospect and qualify leads across Australian home services segments via multi-channel outbound (LinkedIn, email, calls, events)
- Run high-volume outreach to consistently exceed meeting and SQL targets
- Tailor messaging to customer goals, articulating Avoca's value in booking jobs, capturing missed demand, and lifting revenue
- Partner with Account Executives to schedule demos, provide context, and ensure smooth handoffs
- Travel to industry conferences and events to generate leads and represent Avoca
- Conduct discovery to qualify fit, pain, and timing; map stakeholders across Operations, Marketing, and Executive teams
- Collaborate with Sales, Marketing, and Product to refine messaging and improve playbooks
- Track activity and KPIs with precision to guide prioritization and iterate quickly
You are competitive, handle rejection as signal, prepare thoroughly before outreach, communicate clearly across teams, thrive in ambiguity, and have high execution velocity. You're already embedding AI into go-to-market systematically and can demonstrate workflows and results.
REQUIREMENTS:
- 1–3 years in an SDR, BDR, or outbound sales role, ideally at a high-growth startup
- Track record of hitting or exceeding outbound meeting targets with strong downstream conversion
- Confidence on phone and in writing; ability to articulate value in cold calls and personalized emails
- Comfort with high volume (50+ touches per day) without sacrificing quality
- CRM discipline: clean data, updated stages, notes useful to Account Executives
- Ability to work with high-ownership team across multiple time zones
- Nice to have: experience selling AI, SaaS, or into home services vertical; market/domain knowledge or existing trades network
