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CarOnSale is an AI-powered B2B platform for used-car trading across Europe, connecting over 40,000 buyers from 20+ countries with 85% exclusive inventory. The platform integrates software, pricing intelligence, logistics, and financing as an operating system for the automotive industry.
As Regional Sales Director, you will lead a field sales team of eight people across the West region (North Rhine-Westphalia and Hesse), building a performance-driven culture where each team member owns their numbers. You will work approximately 60% on customer visits and 40% remote initially, transitioning toward 50/50 over time.
Key responsibilities include:
- Building and scaling the regional field sales team while establishing a performance culture
- Developing a hybrid sales strategy that combines digital tools with personal customer engagement
- Implementing structured sales processes with clearly defined roles
- Executing regional growth targets and leading strategic key-account negotiations to close
- Driving sales success through data-driven KPIs, forecasts, and AI-based lead prioritization
- Identifying optimization opportunities across the customer journey to boost productivity, efficiency, and satisfaction
- Presenting results via KPI dashboards and business reviews to leadership
Benefits include company car with fuel card, 28 days vacation, bi-annual career development conversations, occupational pension with 20% employer contribution, bike leasing, fitness membership subsidy, corporate benefits, virtual stock options, modern IT equipment, structured onboarding with buddy program, and active diversity initiatives.
Requirements:
- Minimum 2 years of leadership experience managing a sales team of 6+ people
- Field sales experience with both hunting and farming sales models
- Experience selling complex, explanation-heavy products; ability to persuade with arguments and transfer knowledge to team
- Team-building and performance-coaching experience with operational proximity to day-to-day work
- Proficiency with KPIs, forecasts, and data-driven management; hands-on experience with Salesforce, Google Workspace, Looker, or Tableau
- German at C2 level; English at minimum B2 for leadership collaboration
Preferred:
- Understanding of scalable sales models in digital environments (startup, SaaS, or platform experience)
- Active experience designing and implementing AI-driven sales processes
