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Revolut is seeking a Product Marketing Manager to lead the crypto marketing roadmap and drive marketing strategies that promote crypto products, build trust in the industry, and help bring features to life for customers.
You will create and oversee a long-term marketing strategy across channels for crypto products. Your responsibilities include designing data-driven quarterly roadmaps to forecast, prioritize, and deliver projects that contribute to the Crypto department's KPIs and milestones. You'll extract actionable marketing performance insights from feedback loops to inform strategy, immerse yourself in understanding customer needs and how crypto products function in core and expansion markets, and shape launch strategies for new crypto features with creative excellence and flawless execution through cross-functional coordination.
You'll brief creative teams, develop comprehensive audience strategies, craft value propositions, and orchestrate PR campaigns. Building solid cross-functional relationships in a fast-paced environment is essential to bringing new products and campaigns to market effectively.
Revolut is a global fintech super app founded in 2015 with 80+ million customers and 13,000+ employees worldwide. The company offers spending, saving, investing, exchanging, travelling, and other financial products, operating across multiple markets with a mission to give people more visibility, control, and freedom with their money.
REQUIREMENTS:
- Experience in B2B or B2C product, brand, or consumer marketing in a fast-paced environment (preferably in a hyper-growth global tech company)
- Passion for Revolut's products
- Expertise in setting strategic direction and project managing complex go-to-market campaigns requiring input and execution from various teams
- Solid track record in consumer marketing and creative acumen, with understanding of channels including in-product, digital, and PR
- Demonstrated ability to analyze and distill data into actionable insights to inform campaign strategy and product development
- Excellent communication and interpersonal skills
- Charismatic, people-person ability to talk to anyone and work in a dynamic, international environment
NICE TO HAVE:
- Experience at a Tier 1 strategy consultancy
- In-depth knowledge of crypto products and the crypto market