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Salary: USD 155,000 - 190,000 / annual
Eon is redefining cloud data protection, building a new category around protecting, managing, and unlocking the value of enterprise backup data. Founded by the team behind CloudEndure and backed by $500M from Sequoia, Lightspeed, Greenoaks, BOND, and Elad Gil, the company works with some of the world's largest enterprises to make their cloud backup and recovery data more accessible, searchable, secure, and AI-ready.
As Product Marketing Manager, you will own go-to-market strategy and execution across product launches, campaigns, positioning, and sales enablement. You'll develop and articulate Eon's product positioning and messaging, translating complex cloud infrastructure, backup and recovery, data protection, and AI-ready data concepts into clear customer value propositions. You'll conduct customer and market research to understand needs, competitive dynamics, and emerging trends, then build and maintain competitive intelligence across data protection, cloud infrastructure, and adjacent markets.
You'll partner closely with Product and Engineering to understand the roadmap and influence launch strategy, ensuring messaging accurately reflects product differentiation. Working with Sales, Solutions, and Customer Success, you'll create sales enablement materials, competitive guidance, training, presentations, and demos. You'll develop product marketing content across websites, campaigns, blogs, reports, videos, and presentations, collaborating with internal teams and external creative partners. You'll also partner with the broader Marketing team on integrated GTM initiatives that drive awareness, pipeline, and customer engagement.
This is a hands-on role with significant ownership. You'll monitor product and campaign performance, using data and customer feedback to continuously improve positioning and execution. You'll leverage AI-native tools as part of your daily workflow for research, competitive intelligence, content development, and analysis.
REQUIREMENTS:
- 4+ years of B2B product marketing experience, ideally in cloud infrastructure, data protection, backup and recovery, cybersecurity, or AI infrastructure
- Strong technical foundation: degree in Computer Science, Engineering, or related field preferred, or equivalent hands-on technical experience
- Ability to quickly understand complex technical products and translate them into simple, differentiated, compelling customer-facing stories
- Proven experience taking technical B2B products to market, including positioning, messaging, launches, competitive strategy, and sales enablement
- Strong cross-functional collaboration skills with Product, Engineering, Sales, Solutions, Customer Success, and Marketing
- Excellent written and verbal communication skills; ability to simplify complex concepts without losing technical depth or credibility
- Strong understanding of market research, competitive analysis, customer segmentation, and positioning
- Hands-on experience using modern AI tools in day-to-day marketing workflows, with genuine curiosity about how AI is changing product building and marketing
- Comfortable operating in fast-moving startup environment where priorities evolve and you take ownership
- Data-driven mindset; comfortable using performance metrics, customer feedback, and market signals to make decisions
- Strong bias toward action; ability to move from strategy to execution quickly
