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Salary: USD 180,000 - 200,000 / annual
Lumana is an AI-powered video security platform founded in 2021 and backed by tier-one Silicon Valley investors. The company has achieved product-market fit and recently closed the largest Series A in its industry. Lumana's mission is to help organizations unlock the value of their visual data through intelligent video security that enhances safety, streamlines operations, and enables instant response.
The Product Marketing Lead is a strategic, cross-functional role responsible for positioning, launching, and communicating Lumana's AI-first platform to the market. This person serves as the connective tissue between Product, Sales, Marketing, and Customer Success, translating complex technical capabilities into compelling narratives that resonate with decision-makers across education, government, manufacturing, hospitality, healthcare, and retail.
Key responsibilities include owning market strategy and go-to-market direction by gathering customer and competitive intelligence; developing and evolving differentiated positioning and messaging across industries and buyer personas; leading product launches and GTM execution from roadmap through measurable outcomes; driving cross-functional alignment and prioritization; enabling Sales and Channel teams with battlecards, pitch decks, and competitive intelligence; shaping content and thought leadership to position Lumana as an industry leader; and representing the customer voice to influence messaging, strategy, and product decisions.
The role requires 5+ years of B2B SaaS product marketing experience with a proven track record of shaping go-to-market strategy. The ideal candidate is strategic yet hands-on, energized by ambiguity, and excited to define and build a new category through strong storytelling and disciplined execution. Experience in security or AI is particularly valued. This role reports to the VP of GTM Engineering and sits at the center of Lumana's growth decisions during a critical inflection point in the AI video surveillance market, which is projected to double to $14.6B within four years.
