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Salary: USD 180,000 - 200,000 / annual
Lumana is an AI-powered video security platform founded in 2021 and backed by tier-one Silicon Valley investors. The company has achieved product-market fit and recently closed the largest Series A in its industry. Lumana's mission is to help organizations unlock the value of visual data through intelligent video security that enhances safety, streamlines operations, and enables instant response.
The Product Marketing Lead is a strategic, cross-functional role responsible for positioning, launching, and communicating Lumana's AI-first platform to the market. This person serves as the connective tissue between Product, Engineering, Sales, Marketing, and Customer Success—translating complex technical capabilities into compelling narratives that resonate with decision-makers across education, government, manufacturing, hospitality, healthcare, and retail.
Key responsibilities include owning market strategy and GTM direction by gathering competitive and customer intelligence; developing and evolving differentiated positioning and messaging across industries and buyer personas; leading product launches from roadmap through execution; driving cross-functional alignment around GTM priorities; enabling Sales and Channel teams with battlecards, competitive intelligence, and enablement resources; shaping content and thought leadership to position Lumana as an industry leader; and representing the customer voice across the organization to influence strategy and product decisions.
The role reports to the VP of GTM Engineering and sits at the center of Lumana's growth strategy at a critical inflection point. The AI video surveillance market is projected to double to $14.6B within four years, and this role directly influences where Lumana competes, how it positions to win, and where it places its biggest bets. The ideal candidate is both strategic and hands-on, energized by ambiguity, and excited to help define and build a new category through strong storytelling and disciplined execution.
