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DocPlanner is the world's largest healthcare marketplace platform, serving 100 million patients monthly across 13 countries through brands like ZnanyLekarz, Doctoralia, MioDottore, Doktortakvimi, and Jameda. The company processes 20 million bookings per month, serves ~300,000 paying doctors and clinics, and is profitable while growing ~25% annually. The mission is to help people live longer, healthier lives, with a 10-year ambition to support 1 billion patient visits yearly by embedding AI throughout medical workflows.
As Product Director for Marketplace, you will own the doctor-side product strategy end-to-end—including practice relationship management (PRM), visibility products, pricing and packaging—and lead the patient-facing search and booking experience. Your mandate is to make DocPlanner the effortless standard for finding and booking the right doctor through AI-powered search, intelligent matching, and frictionless booking flows.
Key responsibilities include: owning marketplace product strategy, vision, roadmap and outcomes for both the doctor side and patient search-and-booking funnel; driving AI-first search and booking experiences with smarter matching and recommendations; improving marketplace health quarterly through demand distribution, reducing zero-booking doctors, lowering churn, and optimizing conversion; scaling visibility products (First Class, Media360) and evolving pricing to grow ARPU while delivering ROI to doctors; leading core marketplace re-platforming with engineering for modern, scalable foundations; and building and growing a world-class product team while partnering with country leaders, marketing, sales, and the Noa AI team.
You'll report directly to the Chief Product and Technology Officer and partner closely with the engineering director of the marketplace and the product director owning the patient app and medical-experience journey. The role requires exceptional problem-solving from first principles on two-sided marketplace challenges (liquidity, matching, pricing, trust), an AI-first approach treating AI as a default ingredient rather than a bolted-on feature, a product impact mindset measured in moved metrics (bookings, retention, ARPU, MAU), builder leadership that develops teams deliberately and hands-on, and founder-level ownership and drive.
Required qualifications: 3+ years leading product at Lead/Director level with multi-team product organization ownership; proven track record in consumer/two-sided marketplace products at significant scale (millions of MAU); deep fluency with experimentation, funnel analytics and growth loops; experience shipping AI-driven product experiences to production; and fluent English. Multi-market, multi-brand product experience is a strong plus.
DocPlanner offers remote-first work within Europe with hubs in Warsaw, Barcelona and beyond, regular team off-sites, direct reporting to the CPTO with strategic influence, competitive compensation including stock options, real scale and impact reaching 100 million patients and hundreds of thousands of doctors monthly, and the rare combination of rocket-ship growth (~25% annually) with profitability and a clear path from €250M to €1B ARR.
