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Blockchain.com, a leading global crypto platform with 90+ million wallet holders and 40+ million verified users, is seeking an experienced Product Communications Lead to shape the company's product innovation, regulatory narrative, and technology story.
In this role, you will manage communications and content around the product announcement pipeline, innovation narratives, licensing wins, and technology thought leadership across Blockchain.com's consumer and institutional portfolio. You will be responsible for making Blockchain.com highly visible, relevant, and recognized as a leading force in the crypto industry among press and key stakeholders.
You will lead the tech-forward earned media (PR) and owned media strategy and execution across major product launches, evergreen blog and thought leadership content, and select regulatory/policy news cycles. The ideal candidate combines crypto-native storytelling with comms strategy expertise—you understand what makes press tick and can secure coverage, while also weaving technology stories through multiple channels including blog content, executive social media, and awards submissions.
Key responsibilities include:
- Building and executing a differentiated product and technology communications strategy at the intersection of consumer and institutional products, AI, and regulatory/compliance
- Owning end-to-end communications for a consistently full pipeline of product launches, coordinating with Marketing and Product teams
- Leading announcements of licensing, regulatory, and compliance milestones and contributing to Blockchain.com's wider regulatory and policy conversation
- Defining and championing Blockchain.com's AI positioning and storytelling around how AI improves internal and customer-facing products
- Managing key press and influencer relationships across product and technical topics, expanding reach to emerging influencers
- Building high-impact platforms for product, technical, and AI spokespeople through proactive media opportunities, speaking engagements, award submissions, and executive social presence
- Writing compelling product-focused content including blog posts, press releases, and social posts
The role is based in the London office with mandatory in-office presence four days per week. You may work remotely from anywhere in the world for up to 20 days per year.
Requirements:
- More than 5 years of experience leading branches of a crypto, DeFi, fintech, or adjacent communications program
- Deep crypto literacy with aptitude for learning and going deep on Blockchain.com's business, product, and regulatory roadmap
- Proven track record of announcing complex technical products and translating them into simple, high-impact value propositions that resonate with press and audiences
- Strong cross-functional collaboration experience partnering across Product, Marketing, Strategy, Legal, and Compliance
- Exceptional editorial skills enabling you to write, edit, and distill both high-level concepts and granular crypto technical or regulatory details
- Comfort working in a hyper-fast, high-judgment environment where market conditions change daily
Nice to have:
- Existing crypto industry media and influencer relationships
- Experience with communications/content about trading products, derivatives, options, perpetuals, prediction markets
- Experience with communications/content centered on regulatory, licensing, or policy topics
