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Namaa builds and operates tech-enabled urban infrastructure providing consumers fast, reliable access to meals, groceries, and everyday essentials across the Middle East. The company operates specialized business units including KitchenPark, CloudRetail, and Profood Properties to enable brands to grow in the on-demand commerce space.
As a Performance Marketing Associate, you will analyze and optimize digital marketing campaigns across multiple brands and channels. You'll work closely with Marketing, Brand, and Creative teams to monitor campaign performance, identify opportunities, and translate data into actionable recommendations.
Key responsibilities include:
- Monitor and analyze paid marketing campaigns across Meta, Google, TikTok, LinkedIn, and other platforms
- Track key performance metrics including ROAS, CAC, CPA, CPL, CTR, CPC, and conversion rates
- Build and maintain regular performance reports and dashboards
- Analyze campaign, audience, channel, and creative performance to identify trends and opportunities
- Recommend and implement improvements to campaign targeting, budgets, creative, and overall performance
- Support A/B testing across audiences, creatives, campaigns, and landing pages
- Collaborate with Marketing and Creative teams to improve campaign effectiveness and ROI
- Stay current with digital advertising trends, platform changes, and performance marketing best practices
The role is based in the Amman office with onsite work required five days per week.
Requirements:
- Bachelor's degree in Marketing, Business, Economics, Data Analytics, or related field
- 2 years of experience in performance marketing, digital marketing, marketing analytics, or similar role
- Strong understanding of paid digital marketing, particularly Meta and Google Ads
- Strong analytical skills with ability to interpret data and identify actionable insights
- Proficiency in Excel or Google Sheets and experience with reporting and dashboard tools
- Familiarity with Google Analytics and digital advertising analytics platforms
- Strong attention to detail, problem-solving skills, and commercial mindset
