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ApplyBoard is seeking a Partner Acquisition & Activation Officer to drive growth through strategic partnerships and recruitment agent onboarding in the Kigali market. You will serve as a brand ambassador, identifying and recruiting high-potential recruitment partners (RPs) and guiding them through seamless onboarding into the ApplyBoard network.
Key responsibilities include:
- Brand representation and promotion of ApplyBoard's platform to potential recruitment partners
- Sales contribution through proactive outreach via cold calls, emails, WhatsApp, and LinkedIn to increase recruitment partner sign-ups
- Needs assessment and relationship building with potential partners to understand their challenges and foster trust
- Market research to identify local international student agents and agencies for targeted outreach
- Recruitment partner onboarding and training, including scheduling sessions and providing comprehensive platform training
- Pipeline management and reporting using Salesforce CRM, with regular updates to Sales Manager/Director on activities, leads, and pipeline status
- Performance improvement initiatives to drive increased partner usage and student applications through best-practice training and continuous engagement
You will work directly with recruitment partners to ensure they are proficient in utilizing ApplyBoard's platform and can effectively support international students' study abroad journeys.
Requirements:
- Minimum 1 year of proven experience in sales or similar role, with demonstrated understanding of sales processes and strategies
- Ability to clearly communicate ApplyBoard's value proposition and provide effective training to agents
- Competitive nature with strong relationship-building and partnership collaboration skills
- Exceptional organizational skills with ability to prioritize tasks and maintain meticulous attention to detail
- Strong problem-solving skills with capability to navigate ambiguous situations while maintaining integrity
- Experience with educational consultants or postsecondary institutions is a plus
