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Salary: USD 75,000 - 75,000 / annual
WelbeHealth is seeking an Outreach Specialist to join the Marketing, Outreach, & Enrollment (MOE) team. This role is central to enrollment success for WelbeHealth's PACE (Program of All-Inclusive Care for the Elderly) model, which serves vulnerable seniors by providing integrated health plan and provider services, enabling participants to age safely in their homes rather than moving to skilled nursing facilities.
Day-to-day responsibilities include coordinating and initiating outreach and engagement activities in the community; identifying collaboration opportunities with community organizations to generate qualified leads; establishing and maintaining relationships with community leaders and partners (senior centers, assisted living facilities, food banks, churches, and other community-based organizations); developing and implementing monthly marketing plans to achieve enrollment metrics in partnership with the MOE Director; and providing education about WelbeHealth's services to community referral sources.
This role emphasizes relationship-building over transactional sales. Rather than high-pressure selling, you'll connect vulnerable seniors with life-changing care through genuine, ongoing relationships with seniors, caregivers, and community partners. The work is community-first, engaging at events and local organizations with face-to-face outreach rather than cold-calling.
WelbeHealth offers a $5,000 sign-on bonus, medical/dental/vision insurance, 17 days of PTO, 12 observed holidays, 6 sick days, 401(k) with match, and a comprehensive compensation package including base pay and bonus. The company maintains a vaccination policy for all employees.
Requirements:
- Bachelor's degree in marketing or health care administration (preferred)
- DHCS training and exam as a marketing representative required within 30 days of hire
- Minimum 1 year of experience in a sales and marketing role with at least 1 year in a healthcare or senior care setting (preferred); outside sales experience preferred
- Technology experience with platforms such as Salesforce, Athena, or similar systems
- Service area residency or proximity preferred
