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Droxi is an AI-powered healthcare platform solving EHR inbox overload for medical providers. The company enables healthcare professionals to reclaim time by automating tedious administrative tasks, allowing them to focus on patient care.
As Marketing Manager, you will be a core member of a small, high-caliber marketing team responsible for shaping strategic marketing plans and executing creative campaigns. You'll work directly with the CEO and play a hands-on role in building and scaling the marketing function as the company grows.
Key responsibilities include:
• Demand Generation: Manage paid and organic advertising channels, social media strategy, online lead generation programs, SEO optimization, and email marketing campaigns.
• Lead Quality: Design and optimize campaigns to generate qualified, relevant leads that directly support sales pipeline and revenue goals.
• Marketing Automation: Own the marketing CRM platform, connected systems, list management, and segmentation strategy.
• Website Optimization: Hands-on optimization of website content, design, and functionality (Wix-based platform).
• Performance Analytics: Build and maintain performance dashboards and reports to track marketing funnel metrics and KPIs; drive continuous optimization through data.
• Field Marketing: Provide support for field marketing initiatives and events.
You will translate marketing concepts into measurable business impact, working in a fast-paced environment with rapid A/B testing and data-driven decision-making.
Requirements: Not specified in posting.
