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Salary: CAD 107,000 - 130,000 / annual
Jetson is building the first fully vertically integrated home electrification company, on a mission to accelerate the transition of 100 million homes across North America away from fossil fuels toward sustainable energy. The company solves the adoption barrier for clean energy solutions like heat pumps by making them simple, transparent, and affordable.
You will join as Market Growth Lead, driving growth across multiple Jetson markets, each with distinct dynamics at the municipality, utility, and rebate level. This is a ground-floor opportunity with direct accountability for sales targets in your markets.
Key responsibilities:
- Share accountability with Sales for hitting sales targets in your markets; own full-funnel visibility (leads, booked consultations, proposals, won deals, cancellations) with weekly forecasts by market and early-warning systems for risks.
- Review funnel performance daily to diagnose changes in volume, conversion, speed, and cost—drilling down to municipality, utility, and rebate/non-rebate cohorts. Identify root causes across lead quality, channel mix, speed-to-lead, close rates, pricing, and install capacity.
- Translate insights into action by prioritizing high-leverage fixes, recommending resource and spend shifts, and driving completion with Sales, Marketing, Field Marketing, and Operations owners.
- Develop deep market knowledge—competitors, seasonality, local utilities, rebates, incentives, customer behavior—and shape tailored programs with cross-functional teams.
- Run weekly performance reviews across markets with a clear, prioritized action log (owners, deadlines, results) and report progress to leadership.
You will not directly manage Sales or Marketing teams, nor control their budgets. Instead, you'll bring an owner's mindset, rally teams who own the levers, and ensure the right fixes happen fast. Regular travel across markets to spend time with local teams, partners, and customers is required.
Requirements:
- 5–8+ years in market or city GM, growth, revenue operations, sales or marketing management, strategy and operations, or consulting roles, with direct accountability for a revenue or volume target.
- Strong analytical skills; you work directly in dashboards, CRM data, and spreadsheets to answer your own questions.
- Track record of driving results across teams you don't manage, through clear thinking, credibility, and direct communication.
- Fluency across the full funnel—understanding how marketing, lead handling, and sales execution connect and where they typically break.
- Experience making data-backed recommendations on budget and resource allocation across multiple markets or channels, and influencing the teams who own them.
- Bias to action and comfort making calls on imperfect information.
- Experience in home services, HVAC, solar, or other considered-purchase consumer businesses is a plus.
- Willingness to travel regularly across markets.
- Experience with modern tools, including AI, to automate and improve efficiency.
