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Salary: USD 140,000 - 220,000 / annual
Profound is a fast-growing AI marketing platform used by 15% of the Fortune 500 (Comcast, Estée Lauder, Walmart) and innovators like Ramp, MongoDB, and Figma. The platform consolidates marketing work—research, briefs, content, campaigns, reporting—in one place, powered by AI agents that automate and optimize marketing operations.
You'll join the Marketing team as a Marketing Engineer, building the systems that power Profound's demand generation engine. This role bridges marketing strategy and technical execution, requiring you to understand traditional growth motions (performance marketing, nurture, lifecycle, ABM) and scale them with AI agents.
Key Responsibilities:
- Build demand systems that identify opportunities and act on them, creating a layer on top of marketing channels that responds to signals in real time.
- Close conversion gaps by finding and fixing funnel leaks, systematizing lead scoring, routing, and handoff to Sales to eliminate bottlenecks.
- Design and deploy AI agents, workflows, and internal tooling that eliminate manual work across the marketing stack. Codify what works into templates, automation scripts, and playbooks that scale across segments and geographies.
- Build a proprietary intent model from scratch and support automation of 1:1 and 1:many ABM campaigns, working closely with Sales and RevOps to accelerate outbound motions.
- Drive customer adoption and expansion through lifecycle systems that onboard users and improve net dollar retention (NDR).
- Run disciplined experiments on channels, campaigns, and automations, act on data insights, and codify winning approaches into repeatable systems.
This is not a traditional growth marketing role. You'll work in ambiguity, move fast, and build systems while iterating them in production. You'll translate technical work into business impact for non-technical stakeholders.
Requirements:
- 5+ years in growth marketing, demand generation, or marketing engineering (experience building systems weighted more heavily than tenure).
- Hands-on SQL and Python skills to build automations and workflows independently, without relying on engineering support.
- Proven experience shipping AI agents and LLM-powered tooling that sales and marketing teams use in production. Daily work in Claude Code, Cursor, or equivalent.
- Ownership of performance marketing channels (LinkedIn, Meta, Google, CTV) and lifecycle marketing programs, with understanding of how to build effective agents on top of them.
- Comfort working in ambiguity, collaborating across teams, and trusting instincts to move fast.
- Strong communication skills to translate technical work into business impact for non-technical audiences.
