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Market Lead

InfoSum - Düsseldorf, North Rhine-Westphalia, Germany - Hybrid

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InfoSum, WPP's privacy-first data collaboration technology platform, is seeking a Market Lead to drive commercial growth across the WPP ecosystem and with external clients and partners. This senior individual contributor role focuses on developing and executing sales strategies that unlock adoption of InfoSum's privacy-enhancing technology platform. You will drive revenue growth through direct enterprise sales and strategic engagement across the WPP network, including investment teams, agency partners, and client-facing teams. Key responsibilities include building and maintaining strong relationships with clients, agencies, and internal stakeholders; positioning InfoSum as a core enabler of privacy-first data collaboration; and partnering closely with regional commercial leaders, solutions engineering, customer success, and product teams to deliver cohesive go-to-market execution. You'll lead complex enterprise sales cycles engaging multiple stakeholders across agencies and client organizations, articulate InfoSum's value proposition in senior-level discussions and commercial negotiations, and identify opportunities across priority verticals including financial services, retail/CPG, technology, automotive, travel, and DTC. You'll represent InfoSum at industry events, client meetings, and internal WPP forums as a trusted commercial partner and subject-matter expert, while maintaining accurate forecasting and pipeline management. Required qualifications include minimum 5+ years' experience in enterprise SaaS or platform sales, ideally within marketing, advertising, data, or technology sectors. You need proven experience selling complex solutions involving multiple stakeholders and long sales cycles, a strong network and credibility within marketing, advertising, media, or data-driven organizations, and demonstrable success communicating complex value propositions and developing proposals. Experience working within or alongside large, matrixed organizations is essential, with agency network experience being a strong advantage. You should possess strong commercial judgment, negotiation skills, deal ownership capability, and personal qualities including integrity, resilience, collaboration, and a pragmatic, solutions-oriented mindset. This is a high-impact role requiring credibility with senior stakeholders and the ability to navigate complex, multi-party sales cycles within a matrixed environment.

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