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Manager, Product Design, Growth (Upper Funnel)

MURAL - Remote - Remote - posted 2026-09-22

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MURAL is seeking a Manager, Product Design focused on Growth to lead the design of the upper funnel—the moments when users first encounter product value, decide to go deeper, or choose to stay. This is an end-to-end growth journey ownership role combining individual contributor craft with people leadership. You will define high-quality, user-centered discovery, activation, and monetization experiences across onboarding paths, upgrade flows, pricing surfaces, lifecycle touchpoints, and in-product nudges. You'll work from concept to production, delivering thoughtful UX, polished visual design, and prototypes that help the organization understand direction and value. You'll use behavioral data as a primary design input—interpreting funnel metrics, experiment results, and user signals to inform decisions, not just validate them. You'll design and lead experiments across acquisition, activation, and expansion funnels in close partnership with product and data science teams. As a manager, you'll directly manage one to three designers on the growth surface, running 1:1s, setting goals, giving performance feedback, and supporting career growth. This is a hands-on management role where the majority of your time remains in design work. You'll model how to hold craft and commercial intent simultaneously, mentor designers on growth-adjacent surfaces, and develop their instincts around hierarchy, motivation, friction, and funnel thinking. You'll contribute to how the team understands growth design as a discipline and champion the relationship between growth quality and product quality. You'll also lead hybrid responsibilities: reframing problems at the funnel level, leading workshops on pricing and onboarding opportunities, collaborating with product and research to define success metrics and interpret experiment outcomes, and advocating for user trust as a growth asset. You'll establish reusable growth patterns in Mural's design system and partner with engineers to ensure high-quality implementation. MURAL is a collaborative work platform where teams think and create together visually. The company uses its own product daily, so your design work will directly shape how millions of people around the world collaborate. REQUIREMENTS: - 8+ years of product design experience, ideally in SaaS, productivity tools, collaboration software, or product-led growth environments - Track record of leading growth, monetization, or conversion-focused design work—not just contributing to it - Deep fluency in funnel thinking: understanding acquisition, activation, retention, and expansion as a connected system - Strong data instincts: ability to read behavioral data, interpret experiment results, and use both to sharpen design decisions - Exceptional craft: visual clarity, spacing, motion, and interaction polish are second nature - Systems thinking: understanding how decisions cascade across surfaces, journeys, and user relationships over time - Experience mentoring or leading other designers, even informally - Strong communication skills that help cross-functional partners make smart, user-centered decisions - Comfort operating in spaces where patterns don't yet exist and playbooks need to be written ALSO VALUED: - Experience with pricing architecture, packaging strategy, or monetization model design - Deep experience mapping and designing activation journeys from first action to genuine value realization - Hands-on experience using AI-assisted tools and vibe coding to prototype growth flows - Background in organic acquisition or activation funnels at scale - Familiarity with AI-assisted experiences or contextual intelligence in growth flows - Experience working with data science teams on experimentation frameworks or causal inference - History of shaping 0→1 growth systems or redesigning broken acquisition or retention loops

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