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Ripple is seeking a Lead Digital Designer to shape the future of its web ecosystem. This is a hands-on leadership role focused on building scalable design systems, defining modern digital experiences, and driving how the Ripple brand shows up across the web.
You will play a key role in evolving design foundations and contributing to a large-scale website redesign while partnering closely with engineering, product, marketing, and external agencies to deliver thoughtful, high-impact experiences.
Key responsibilities include:
- Lead the design of high-impact web experiences across homepage, product pages, and key user journeys
- Contribute to the evolution of a scalable design system, including tokens, components, and reusable modules for CMS systems
- Partner closely with engineering to ensure design systems translate into high-quality, production-ready implementations
- Help define and refine site architecture, navigation systems, and overall user experience frameworks
- Collaborate with brand teams to develop a modern and cohesive digital aesthetic
- Balance brand storytelling with usability, accessibility, and performance across all web experiences
- Work cross-functionally with product, marketing, and UX teams to align on goals, priorities, and user needs
- Guide and collaborate with external agencies and partners on design execution and exploration
- Support UX testing, A/B testing, and ongoing optimization efforts
- Help establish workflows and processes that improve speed, quality, and consistency across the web team
This role requires someone who thinks in systems, cares deeply about craft, is comfortable operating in ambiguity, and can zoom out to define direction while zooming in to complete details.
Ripple offers a fast-paced startup environment with experienced industry leaders, professional development support, flexible in-office collaboration (10+ days per month), competitive salary with bonuses and equity, comprehensive benefits including healthcare and retirement, generous vacation policy, and industry-leading parental leave.
REQUIREMENTS:
- At least 3+ years of experience in web or digital product design
- Strong portfolio demonstrating high-quality web design and systems thinking
- Proven experience working with design systems, component libraries, and scalable frameworks
- Strong visual design foundation, including typography, layout, color, and hierarchy
- Deep understanding of responsive design, UX principles, and modern web standards
- Experience collaborating closely with engineering teams and understanding of front-end constraints
- Ability to clearly communicate design decisions and influence cross-functional stakeholders
- Comfortable working in fast-paced environments with evolving priorities and ambiguity
- Experience designing for complex, multi-page websites or platforms
Preferred qualifications:
- Experience in fintech, B2B, or complex product ecosystems
- Familiarity with tools and workflows such as Storybook, design tokens, or system-driven development
- Experience contributing to or leading large-scale website redesigns
- Understanding of CRO, A/B testing, and data-informed design decision making
- Experience with motion design, interaction design, or advanced web storytelling
- Interest in AI tools and their application in design workflows
- Experience collaborating with or managing external agencies and partners
- Exposure to both brand-driven and product-driven design environments