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Creative Fabrica is a fast-growing AI platform enabling everyday consumers to create images, videos, audio, and 3D content using generative AI. idea.ai is the company's subscription platform serving millions of creators with specialized AI tools that automate technical work—generating custom images, removing backgrounds, creating videos, and producing marketing assets in minutes.
The company has built a successful consumer product with hundreds of thousands of paying subscribers. Now it is opening its technology to businesses through Teams and API solutions, allowing brands and technology partners to integrate AI capabilities directly into their products and customer experiences.
This is a first dedicated commercial hire role. You will own the complete commercial process for the API and Teams platform products: identifying and qualifying opportunities, conducting technical evaluations, negotiating commercial terms, and closing deals. You will work directly with the COO and product team to determine target customers, position the API, and convert early market interest into recurring revenue.
You will personally sell while establishing the foundations for a larger sales organization. The role follows a 90-day impact mandate: by day 30, fine-tune your ideal customer profile, configure your tech stack, and launch outbound outreach; by day 60, build qualified pipeline and advance deals to proposal stages; by day 90, close initial deals and document a repeatable sales motion.
Key responsibilities include driving full-cycle pipeline generation through targeted outbound, running deep discovery calls to uncover operational pain points, guiding prospects through product demos and technical evaluations, acting as the voice of the market to influence product roadmap decisions, and building repeatable playbooks (email templates, call scripts, objection handling) for future hires.
Requirements:
- 3–5 years of high-performance experience in rigorous, analytical roles (intellectual horsepower and system-building valued over traditional SaaS resume)
- Zero-to-one mindset: thrive in ambiguity without polished decks or extensive enablement guides
- Scrappy execution: comfortable with cold calling, lead sourcing, and managing your own workflow alongside strategic negotiations
- Technical fluency and intellectual curiosity: effectively pitch complex API/AI products to developers and business leaders
- Exceptional communication: clearly articulate complex value propositions and translate between market and internal teams
- Hunter mentality focused on closing revenue and proving business case
- Fluent in English and Dutch
Nice to have:
- Early-stage startup experience (Seed or Series A)
- Established networks within filmmaking, marketing agencies, or digital asset production
- Technical fluency with APIs (endpoints, latency, integration roadmaps)
- Understanding of creative workflows and bottlenecks in advertising agencies and D2C marketing
- Sales ops experience setting up outbound tools
