SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Tide is a fintech platform serving over 2 million SMEs globally with business banking, invoicing, and accounting solutions. The company operates across the UK, India, Germany, and France with 2,800+ employees and has raised over $300 million in funding.
As Head of Product Analytics, you will lead the product analytics function to drive data-informed product strategy and adoption. You'll work closely with product teams, reporting functionally to the Head of Product, operating with high independence and hands-on involvement.
Key responsibilities include:
- Conducting hypothesis-driven product discovery using existing usage data to identify user problems and quantify their impact
- Designing and analyzing product experiments to build confidence in planned investments
- Defining measurable KPIs and analyzing performance of new features and products
- Performing data deep dives to improve understanding of user problems and prioritize high-impact opportunities
- Translating revenue goals into business and product KPIs with analytics engineers
- Establishing correlations between engagement metrics and lifetime value using statistical methods
- Designing experiments to drive product adoption and growth
- Partnering with data, engineering, and data science teams to build a self-serve event analytics platform using tools like LaunchDarkly, Segment, and Heap
You should have 10+ years of product analytics experience with digital products, strong expertise in product strategy, experimentation, and roadmapping. Consumer tech and fintech background is preferred. Exceptional storytelling, presentation skills, and people management capabilities are essential.
