SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Dryft builds AI models that automate complex human decisions in manufacturing operations, capturing knowledge from experienced operators across supply chain, production planning, and engineering. The company serves some of the world's largest robotics, machine, and component manufacturers.
As Head of Marketing & Creative, you will lead all marketing and creative strategy for Dryft, bringing B2C brand energy to an AI-for-manufacturing company. You'll own the full creative vision and execution across all channels and touchpoints.
Key responsibilities:
- Build Dryft's brand presence and make it impossible to miss in the market; showcase the team, manufacturing environments, and company culture to attract top talent, customers, and partners organically
- Develop and execute a content engine that spans written storytelling, design, photography, videography, and editing—from social media posts and customer case studies to product trailers, launch campaigns, and event content
- Set and maintain creative direction across all brand touchpoints: website, design systems, product launches, trade shows, hackathons, and company events
- Identify and capitalize on emerging content formats and trends across LinkedIn, Instagram, YouTube, and other platforms before they become mainstream
- Work closely with the founding team to tell Dryft's story in a way that resonates with customers, candidates, and investors
You'll have significant ownership and responsibility early on, working in a small, talent-dense team with a focus on humility, hard work, speed, and deep customer care.
Requirements:
- Proven track record as a creator—you've grown an audience (personal or brand-owned) and understand what drives conversion, not just aesthetics
- Exceptional storytelling ability in both written and video formats; ability to capture attention in the first two seconds
- Strong cinematography, lighting, and editing skills with a cinematic visual style
- Design proficiency across multiple mediums; attention to detail in visual branding
- Demonstrated ability to spot and adopt emerging content formats and trends early
- Willingness to relocate to San Francisco for onsite work (visa support available)
