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SentiLink is seeking a Head of Marketing to build and lead a high-performing B2B marketing organization. This is a VP-level role reporting to the Chief Revenue Officer, responsible for setting marketing strategy, building the team, and driving qualified pipeline and revenue growth.
You will establish clear ownership and accountability across the marketing function, develop and empower team members, and create an operating rhythm that enables fast execution and learning. The role requires deep expertise in B2B software marketing, particularly for technical products with sophisticated buyers and complex enterprise sales cycles.
Key responsibilities include: building and leading a cohesive marketing organization; setting strategy and operating rhythm with clear priorities and investment decisions; owning B2B marketing strategy and execution with accountability for pipeline, conversion, revenue, and ARR growth; developing and executing integrated campaign calendars; partnering with Sales on strategic account growth programs; owning brand and digital growth (website, content, SEO, AEO); building on SentiLink's strength in events and field marketing; and establishing measurement and reporting around pipeline and revenue outcomes.
You will partner closely with Sales, Product Marketing, Product, Data Science, Revenue Operations, and executive leadership. The ideal candidate has 7+ years of B2B marketing experience in SaaS, infrastructure, cybersecurity, fintech, or technical enterprise software. You should have a demonstrated track record leading and developing marketing teams, building B2B pipeline programs that contributed to meaningful revenue, and a strong point of view on efficient pipeline generation and the right mix of campaigns, channels, and team capabilities.
SentiLink is a Series B fintech company providing identity and risk solutions. The company has raised funding from top-tier investors including Andreessen Horowitz and Craft Ventures, has been named to the Forbes Fintech 50, and has achieved significant recognition including testimony before the U.S. House of Representatives on identity verification.
