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Salary: USD 160,000 - 200,000 / annual
Profound is a fast-growing AI marketing platform used by 15% of the Fortune 500 (including Comcast, Estée Lauder, Walmart) and innovators like Ramp, MongoDB, and Figma. The platform consolidates marketing work—research, briefs, content, campaigns, reporting—in one place, powered by AI agents that automate tasks like reporting, content drafting, page audits, and competitive research. Built on 2B+ real user prompts, Profound's data reveals what people ask AI and how models respond, enabling the platform to identify high-impact opportunities and continuously improve.
As GTM Operations Business Partner, you will be the operational backbone for sales leaders and reps, ensuring the field operates with clarity, structure, and clean data as the company scales. You will own strategic GTM projects end-to-end, with territory management as a core focus. Key responsibilities include:
- Lead strategic GTM initiatives from scoping through rollout and adoption, with territory design and coverage as a primary example
- Own territory design, whitespace analysis, and coverage models to keep reps focused on high-value accounts
- Operationalize territory playbooks, including rules of engagement (ROE), and resolve ownership questions in partnership with Sales leadership
- Partner with Revenue Systems to regularly add new accounts and assign them to appropriate territories
- Collaborate with GTM Engineering and Revenue Systems to maintain accurate, enriched territory data and improve CRM workflows, account routing, and lead assignment logic
- Serve as day-to-day business partner to sales leaders and reps, translating questions into clear answers
- Build and maintain reporting dashboards that provide visibility into territory health, ownership, and engagement
- Run operating cadences that keep GTM teams aligned, managing materials, action items, and rhythm
- Develop scalable systems and tools that streamline GTM operations across Sales and Post-Sales
- Partner cross-functionally with Sales, Post-Sales, Marketing, and Finance to align account data, coverage models, and reporting definitions
- Take on additional GTM priorities as the role evolves, including compensation, planning, and analytics
- Translate data into clear insights and recommendations that enable faster, better-informed leadership decisions
The role is based in the Union Square, NYC office, with openness to candidates in London or San Francisco. This is an on-site position designed for builders who thrive on speed, iteration, and meaningful impact.
REQUIREMENTS:
- 2 to 4 years of experience in GTM, revenue, or sales operations, ideally with hands-on territory design and operations experience
- Preferred: hands-on Salesforce experience, including CRM workflows related to territories (mapping, assignment, routing), and ability to build reports and dashboards
- Highly analytical with strong Excel skills and genuine interest in finding patterns and opportunities in data; SQL experience is a plus
- Natural business partner who builds trust quickly with sales leaders and reps; able to translate data into clear recommendations
- Organized and detail-oriented, comfortable owning operating cadences and keeping cross-functional work on track
- Thrives in ambiguity with a 0-to-1 mindset; energized by building structure, processes, and tools from scratch
- Excellent communicator who works effectively across Sales, Post-Sales, Marketing, and Finance
- Experience supporting fast-growing, early-stage SaaS or AI companies is a plus
