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Growth Marketing Manager, Digital Media

Wiz - United States - In-office

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Salary: USD 117,000 - 159,000 / annual

Wiz is a rapidly growing cloud and AI security company (recently acquired by Google) that enables teams to secure cloud and AI applications. The company is one of the fastest-growing software companies ever, trusted by over 65% of the Fortune 100 to scan and secure over 230 billion files daily. In this Growth Marketing Manager role, you will lead the execution and optimization of third-party digital media campaigns with a focus on Paid Email, Virtual Events, Display, and Influencer marketing. You will manage relationships with 30+ industry vendors and publishers, driving measurable pipeline growth aligned with aggressive revenue targets. Key responsibilities include: - Partner with channel experts to plan and execute strategy across high-yield digital media channels including Paid Email/Newsletters, 3P Virtual Events/Webinars, Content Syndication, and Publisher Display - Serve as the day-to-day point of contact for 30+ industry vendors and publishers, managing programs from planning through execution - Own digital marketing budget allocation for new testing initiatives, tracking performance to identify scalable pipeline sources - Conduct ongoing vendor research to identify new audiences and opportunities, including AI-specific vendors and programs - Analyze lead conversion, pipeline-to-spend ratios, and ROI to maximize top-converting sources and meet aggressive efficiency targets (30x+ Pipe:Spend) - Collaborate with internal marketing, content, and design teams to ensure creative alignment and seamless execution - Own all program management facets including budgeting, procurement, execution, and reporting - Provide visibility to marketing leadership on campaign performance, digital roadmap, and pipeline generation Requirements: - 5+ years of experience in Digital Marketing, Growth Marketing, or Demand Generation roles - Experience managing Paid Email sponsorships, 3P Virtual Events/Webinars, and Content Syndication programs - Experience in vendor management and negotiation, with ability to manage multiple campaigns and 30+ vendor relationships simultaneously - Experience with enterprise applications and tech stacks (Salesforce, Marketo, Looker, Tableau, or Demandbase) Preferred qualifications: - Experience in cybersecurity and AI vendor landscape with understanding of security buyer personas and technical products - Experience in cross-functional collaboration managing internal stakeholders (Field Marketing, Product Marketing, Legal, Finance, Brand, Creative, Campaigns, Marketing Operations) - Experience in fast-paced, high-growth startup environments - Strong data-driven and detail-oriented mindset to maximize ROAS and track pipeline metrics - Demonstrated interest in aggressive experimentation and innovation to drive incremental performance

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