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Salary: PLN 20,400 - 26,600 / monthly
Revolut is a global fintech company on a mission to give people more from their money. With 80+ million customers and 13,000+ employees worldwide, the company offers a suite of products including spending, saving, investing, exchanging, and travel services.
You will join the Growth Marketing team as a Growth Marketing Manager supporting the Central & Eastern Europe (CEE) region. This is a hybrid role based in Kraków with the option to work remotely from Lithuania or Poland.
In this role, you will own regional marketing strategy and execution for the CEE market. You'll identify customer needs through behavioral analysis and global feature insights to create data-driven stories and content that drive conversion. You'll drive go-to-market product launches independently, owning audience strategy, messaging, and communication plans. You'll develop research initiatives to uncover customer insights, validate product and marketing roadmaps, and monitor the competitive landscape.
You'll collaborate with the global marketing team to build market-leading campaign calendars that drive engagement across the entire customer funnel—from acquisition through retention. You'll own the tone of voice and style guides for the CEE region, adapting global campaigns to reflect local and regional nuances. You'll deliver campaigns with a strong focus on growth and measurable business impact, working cross-functionally with regional leadership and global teams to ensure every initiative resonates and performs.
Key responsibilities include: identifying customer needs and creating conversion-focused content; independently driving product launch go-to-market strategies; developing research plans and competitive analysis; creating regional campaign calendars; adapting global campaigns for local markets; analyzing data to inform strategy; and managing complex, cross-functional campaign projects.
REQUIREMENTS:
- Fluency in English and at least one Eastern European language
- 5+ years of creative B2C marketing experience in a fast-paced environment (preferably hyper-growth global tech)
- Experience leading regional marketing efforts for a global brand
- Knowledge of fintech or payments industry markets and competitive landscape
- Extensive experience developing stories and compelling content to drive conversion
- Ability to set strategic direction and project-manage complex campaigns requiring cross-functional input and execution
- Proven track record planning and creating editorial and commercial content
- Ability to analyze and distill data into actionable insights for campaign strategy and product development
- Understanding of growth KPIs and commercial metrics
- Experience developing campaigns with influencers or affiliates
- Strong interpersonal skills and ability to thrive in an evolving, growth-oriented environment
NICE TO HAVE:
- Experience running digital and traditional media campaigns
