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GumGum is an advertising technology company that uses AI-driven contextual and mindset-based targeting to match brands with receptive audiences. The Mindset Graph™ processes billions of real-time signals to deliver more relevant advertising outcomes for advertisers, publishers, and consumers.
The Group Digital Director, Germany is a player/coach role based in Düsseldorf, leading a local sales team of two while remaining personally active in the market. This is a key regional leadership position responsible for driving revenue targets across the Düsseldorf agency ecosystem, particularly within major media holding companies.
Key Responsibilities:
- Own and exceed the Düsseldorf revenue target while leading and coaching a team of two sellers
- Serve as a player/coach in-market, maintaining senior holding-company relationships, joining key pitches, and unblocking deals
- Negotiate, renew, and grow Düsseldorf agency trading deals and commercial agreements to ensure profitability and scale
- Execute annual/quarterly planning, set sales strategies, manage pipeline coverage, and deliver accurate financial forecasts
- Lead, motivate, and develop the Düsseldorf sales team through regular operating cadences and performance reviews
- Partner closely with the Hamburg sales leadership and wider EU teams to drive national agency development and product adoption
- Represent GumGum at German industry events and collaborate cross-functionally with AdOps, Client Success, and Marketing
Requirements:
- 8+ years of experience in digital media, ad tech, or advertising sales, with significant time in the German market
- Native or near-native German fluency and professional fluency in English
- Established, trusted relationships across the Düsseldorf agency ecosystem (especially holding companies and key independents)
- Proven sales management experience, with a track record of developing sellers and leading distributed or split-location teams
- Deep understanding of programmatic buying, ad serving, and the German digital ad landscape (knowledge of attention/contextual solutions is a plus)
- Demonstrated experience negotiating agency trading deals and holding firm on commercial terms
- Strong organizational skills and proficiency with PowerPoint, Excel, and CRM tooling
The role offers a flexible work environment with the ability to work remotely, though occasional in-person collaboration in Düsseldorf is expected.
