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Salary: USD 201,000 - 294,000 / annual
Life360 is seeking a Director of Product, Subscriber Value to lead the strategy and execution of subscriber monetization and value delivery. The company serves 97.8 million monthly active users globally through its mobile app, Tile tracking devices, and Pet GPS services, offering location sharing, safe driver reports, and crash detection with emergency dispatch.
In this director-level individual contributor role, you will own the complete subscriber value strategy, including membership portfolio architecture (tier structure, bundling, entitlements, and add-ons). You will drive the roadmap for freemium features that measurably increase member value, grow revenue per membership, and determine the framework for incremental monetization versus deepening tier benefits.
Key responsibilities include: defining what features belong in each membership tier, identifying and managing third-party partner offerings that extend membership value, owning pricing and packaging strategy across App Store, Google Play, and web billing, and driving a culture of experimentation using AI and data science. You will work cross-functionally with engineering, design, analytics, ML, finance, and business development teams to execute on subscriber growth and member satisfaction.
Life360 operates as an AI-native organization. You will use AI throughout your workflow—from research and modeling to spec and shipping—and help define what AI-native product management looks like on the monetization side. The role reports to the executive team and serves as the primary advocate for subscriber value across the company.
The company is remote-first with 500+ employees across the US and Canada. This is a high-leverage position focused on one of Life360's most important business drivers.
