SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
AppDirect is a subscription commerce platform enabling digital entrepreneurs to sell products through any channel on any device. The company powers millions of subscriptions globally by connecting technology sellers to partners and marketplaces where buyers transact.
This Director of Product Management role owns the product strategy for seller and merchant growth, specifically driving distribution and go-to-market initiatives. You will lead a team of product managers with a clear mandate: grow Net Merchandise Value (NMV) and Gross Merchandise Value (GMV) across the platform.
Key responsibilities include:
- Setting product vision and roadmap for partner integration and seller go-to-market offerings
- Identifying and executing on growth levers: catalog reach, discoverability, partner channels, co-sell motions, packaging, and incentives
- Partnering directly with major cloud providers (AWS, Azure, GCP, Salesforce) and strategic technology partners to align product bets with mutual growth opportunities
- Cross-functional alignment across Engineering, Design, Partnerships, Sales, Marketing, Finance, and Customer Success to compound distribution advantage
- Operating at both strategy and execution levels, influencing executives, partners, and teams
You bring 6+ years of product management experience in B2B platforms, marketplaces, cloud, commerce, or distribution environments. You have 3+ years leading and developing product managers. You own a track record of driving material revenue, GMV/NMV, or marketplace growth. You understand distribution economics deeply: packaging, incentives, partner motions, and growth loops. You have proven experience with cloud marketplaces and SaaS/ISV distribution. You approach AI as a working system to move faster and sharpen judgment, with perspective on how AI reshapes software distribution and buying behavior. You bias toward experimentation, measurable impact, and action over polish.
