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Frame Security is an AI-native cybersecurity awareness platform that generates personalized, hyper-realistic security training and simulations tailored to each organization's unique policies, tools, roles, and risks. The company is addressing the gap in legacy security training by delivering role-specific content—from secure coding for developers to AI-powered phishing defense for finance teams.
As Director of Growth Marketing, you will own Frame's complete growth engine and marketing strategy, reporting directly to the founders. This is a builder role focused on creating demand from scratch and driving measurable pipeline and revenue impact.
Key responsibilities include:
- Owning end-to-end digital marketing strategy across paid acquisition, SEO, website optimization, email, social, and emerging channels
- Building and optimizing the company website and conversion funnel to maximize visitor-to-pipeline performance
- Partnering with founders on messaging, positioning, product launches, and go-to-market strategy
- Running rapid experiments, analyzing results, and scaling what works
- Establishing Frame as a category leader through compelling digital campaigns and thought leadership
- Building dashboards and using data to drive all marketing decisions
- Tracking success metrics including marketing-sourced pipeline, website traffic and conversion rates, paid campaign ROI, organic growth, lead-to-opportunity conversion, and marketing contribution to revenue
This role requires someone who is equally comfortable as a strategist, operator, and creative thinker. You will move fast, turn ideas into pipeline, and work directly with leadership to shape how the next generation of cybersecurity companies go to market.
Requirements: Not explicitly stated in the posting.
