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Perplexity is seeking a Director of Events to build and lead a world-class events function from the ground up. You will own the complete events strategy and execution across hosted events, speaking engagements, and sponsorships globally.
Key Responsibilities:
- Develop and execute events strategy: decide which events to host, which speaking stages to pursue, and which sponsorships to activate
- Produce flagship hosted events including product launches, dinners, summits, and roadshows—managing concept, programming, venue selection, vendor relationships, and full run-of-show execution
- Manage the executive speaking program: identify high-impact stages, prepare speakers, and ensure flawless delivery
- Negotiate and manage sponsorship deals, design Perplexity's footprint, and track ROI
- Run field events in partnership with Sales to ensure the right customers are in the room and follow-up is executed
- Lead the events team: build playbooks, establish event tiers, create intake processes, manage vendor and agency relationships, and oversee budgets
- Ensure brand consistency: work closely with Brand and Creative teams so every event reflects Perplexity's product and values
- Measure and optimize: track attendance, media coverage, pipeline impact, and signups; identify which events drive results and eliminate underperformers
- Be on-site for key events to ensure quality and represent the company
- Leverage AI tools to streamline planning, execution, and measurement
Requirements:
- 12+ years of hands-on event production experience, including large hosted events, sponsorships, and field programs, ideally in-house at a technology company
- Proven track record building or leading an events team
- Experience owning large budgets, managing agency relationships, and negotiating vendor contracts
- Demonstrated expertise in sponsorship negotiation and deal evaluation
- Experience running an executive speaking program (stage selection, speaker preparation, day-of management)
- Strong production knowledge: run of show, staging, AV, registration, staffing, security, permits
- Track record of building event attribution models and measuring brand sentiment and ROI
- Ability to partner effectively across Sales, Product, Comms, Brand, Finance, Legal, and executive leadership
- Proficiency with AI tools and ability to demonstrate how they can enhance event operations
- Based in San Francisco or New York; willing to travel internationally