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Demand Generation & Field Marketing Specialist

StackOne - San Francisco, CA, USA - Hybrid - posted 2026-09-14

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StackOne is the integration infrastructure for AI agents, backed by GV and Workday Ventures with $24M raised. The company provides 430+ connectors and 26,000+ pre-built actions, enabling AI agents to take real action across enterprise stacks with semantic tool discovery, managed authentication, prompt injection defense, and end-to-end observability. You will own demand generation at StackOne—the marketing function closest to the sales motion. Your core responsibility is converting top-of-funnel signals (event engagement, LinkedIn activity, outbound outreach) into qualified pipeline within target accounts and segments. You'll work directly with the Founding Growth (Marketing) leader and partner closely with sales to scale channels already producing results. Key responsibilities include: - End-to-end ownership of outbound demand generation: targeting, sequencing, and experimentation to scale early wins. - Full ownership of event-driven demand generation, including booth messaging, on-site content, side events, and follow-up campaigns that convert attendee engagement into qualified pipeline. (Vendor logistics and booth setup are handled by a dedicated events manager.) - Partner with Founding Growth (Marketing) on event and channel strategy, then execute independently. - Build lightweight ABM-style campaigns for key accounts and segments; adapt broader company campaigns for specific accounts or customer segments. - Run experiments across channels to identify what converts and double down on winning tactics. - Convert early signals—event attendees, LinkedIn engagement, outbound replies—into marketing-qualified leads and pipeline. - Track and report on sourced/influenced pipeline, event ROI, and channel performance, with focus on pipeline and revenue impact. - Work closely with sales on lead handoff and qualification. The role offers meaningful autonomy in a fast-growing AI infrastructure startup with an experienced team (backgrounds from Google, Microsoft, Oracle, Coinbase, JP Morgan). You'll have remote-first flexibility with regular in-person time in the Bay Area, meaningful equity, 25 days PTO plus 1 additional day per year of tenure, health insurance, 401(k), $1,000 home office setup plus $500/year top-up, and annual team offsites. Requirements: - 3+ years of demand generation experience with a track record of driving measurable results. - Experience converting early-stage signals (events, social engagement, outbound) into qualified pipeline. - Comfortable owning outbound campaigns and event-driven demand generation end-to-end, from strategy to execution. - Startup experience or genuine comfort with startup pace; later-stage startup or structured B2B/enterprise backgrounds also strong. - High ownership mindset, bias for action, and comfort operating in ambiguity. Nice to have: field marketing or ABM experience, early SDR/sales-development background that transitioned to marketing, community or partnerships experience, existing personal network or LinkedIn presence, B2B/enterprise exposure. Dealbreaker: no demand-generation experience or background only in large-company marketing.

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