SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
InnovaMat is seeking a strategic and execution-focused Country Manager to lead the consolidation and growth of its education platform in Colombia. This is a leadership role responsible for driving commercial strategy, business growth, and operational excellence in the Colombian market.
Key Responsibilities:
New Business Development: Lead end-to-end B2B sales strategy targeting private schools and educational networks. Conduct market prospecting, product demonstrations, and negotiations with school directors, owners, and decision-makers. Build high-level relationships with C-suite education leaders. Represent InnovaMat at industry events, didactics conferences, and edtech ecosystem forums. Collaborate with the Head of Latam to analyze market opportunities and define regional expansion strategy within Colombia.
Customer Retention & Expansion: Ensure retention, renewal, and upsell of the existing school customer base. Oversee the Customer Success team to guarantee pedagogical support, teacher training, and customer satisfaction meet InnovaMat standards. Maintain close relationships with partner schools, serving as their primary strategic ally and ensuring transparent, responsible, long-term partnerships.
Operations, Finance & Local Governance: Manage local operations including financial oversight, billing, legal compliance, commercial contracts, and supplier/partner agreements. Ensure rigorous tracking of interactions and pipeline in Salesforce for data-driven decision-making. Coordinate with global/regional support teams (Marketing, Logistics, Supply Chain, Finance, Product) to adapt services to Colombian market dynamics. Lead, motivate, and develop the local team while driving achievement of country-level goals.
Requirements:
Education: Degree in Business Administration, Economics, Engineering, Mathematics Education, or related field. MBA or business postgraduate degree is desirable.
Experience: Demonstrated experience in commercial leadership, B2B business development, or country management (Country Manager, Head of Sales, Business Developer) in education, startup, scale-up, or consulting environments. Proven track record closing high-value negotiations and managing complex sales cycles with C-level and education decision-makers.
Market Knowledge: Deep understanding of Colombia's private (and/or public) education sector and its purchasing dynamics.
Operational & Analytical Skills: Ability to manage operational matters (contracts, billing, suppliers) with attention to detail and strategic vision. Proficiency in defining and tracking key business metrics (KPIs, conversion, churn, NPS). Advanced proficiency with CRM platforms (preferably Salesforce) and productivity tools (Google Workspace/MS Office).
Personal Qualities: Hands-on execution mindset—ability to think strategically while also executing tactically and driving results. Strong oral and written communication, empathy, and collaborative leadership. Professional fluency in Spanish and English. Availability for travel within Colombia and occasionally internationally (e.g., Barcelona headquarters or regional hubs).
