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CIO Strategic Initiatives GTM Lead

ServiceNow - Kirkland, WA, United States - Hybrid - posted 2026-09-16

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Salary: USD 163,380 - 289,600 / annual

ServiceNow is seeking a CIO Strategic Initiatives GTM Lead to drive growth strategies for the CIO (IT) solutions portfolio and cross-product solution offerings. Reporting to the VP, Global Head CIO Solutions GTM, you will own priority CIO initiatives end-to-end—from strategic insight to repeatable, scalable GTM motions, sales plays, and enablement assets. Key responsibilities include: • Own focused CIO strategic initiatives (e.g., AI-Native adoption) end-to-end, taking each from launch to a repeatable program that reliably generates pipeline, drives progression, and improves customer retention. • Build, maintain, and activate CIO sales playbooks (value stories, buyer conversations), prioritized plays, and messaging to ensure consistent execution across regions (AMS, EMEA, APAC, Japan) and industries, driving NNACV. • Run sales readiness and enablement workshops for Core and Solution Sellers to execute plays with confidence, incorporating feedback into future training. • Support the Autonomous IT motion by increasing attach rate of IT solutions and expansion across all CIO deals, aligned with GTM priorities around the NOW platform. • Elevate, simplify, and transform solution messaging in partnership with Product Solution Marketing (PSM) for clarity and impact across all channels. • Collaborate with Technology Workflow (TWF) business units to develop and refine GTM strategies, including insights into pricing, packaging, and market positioning. • Drive integration of GTM initiatives across Global Partnerships & Channels (GPC), Customer Excellence Group (CEG), PSM, and Industry Solutions to ensure scalability and performance tracking. • Support partner co-sell strategy and solution partner enablement to unlock joint growth and market reach. • Stay ahead of market trends, competitive shifts, and emerging technologies to inform GTM strategy and positioning. • Represent the company at industry events, panels, and executive forums. • Lead propensity modeling exercises using data and buying signals to focus investment decisions, prioritizing accounts, industries, and regions most likely to convert and scale. • Support high-impact deals across stages—from planning and discovery through client workshops—advising field and geo leadership on strategic execution and customer unlock. • Foster a culture of innovation, collaboration, and continuous improvement. Qualifications: • 15+ years of experience in GTM strategy, solution sales, business operations, or customer success, with at least 5 years in a senior leadership role. • Proven track record turning strategy into durable, repeatable, and scalable GTM execution with measurable pipeline growth. • Experience building and scaling playbooks and buyer motions across industries and geographies. • Strong analytical skills, including familiarity with account planning models (e.g., buying propensity) and signal-led decisions. • Deep experience engaging senior stakeholders (e.g., CIOs) and influencing executive decision-making. • Strong communication and storytelling skills. • Experience in SaaS, cloud, or enterprise technology preferred. • Familiarity with IT workflows (ITSM, ITOM, Asset Management, Portfolio) and adjacent domains is a plus. • MBA or equivalent advanced degree is a plus.

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