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OpenX is an ad exchange platform focused on unleashing the economic potential of digital media companies through high-scale ad marketplaces and technologies designed to deliver optimal value to publishers and advertisers.
You will be OpenX's first dedicated in-market Buyer Development hire for the DACH region (Germany, Austria, Switzerland), responsible for establishing the company's presence and driving revenue growth in this strategic market.
Key Responsibilities:
Revenue Growth & Pipeline Management
- Own and grow buyer-led revenue across agencies, holding companies, and brands/clients in DACH
- Build and maintain a qualified pipeline across PMP, curation, SPO, CTV, data-led activation, OpenX Select, premium supply, AI-led solutions, and direct buyer partnerships
- Convert senior relationships into commercial outcomes through consultative selling, strategic account planning, business cases, QBRs, joint business plans, and deal progression
- Maintain strong commercial discipline around pipeline, forecasting, revenue progression, and opportunity prioritization
Market Building & Strategy
- Establish OpenX's Buyer Development presence as the founding in-market hire
- Create a comprehensive map of priority buyers, agencies, holding companies, brands, DSPs, data partners, senior decision-makers, trading models, and commercial pathways
- Identify where OpenX can create the most meaningful and scalable impact in the region
- Build foundations for a future regional team, including account prioritization, pipeline discipline, market feedback loops, and cross-functional ways of working
Cross-Functional Collaboration
- Work closely with Sales, Account Management, Product, Marketing, global Buyer Development, DSP Strategic Partnerships, and Data Partner functions
- Partner with DSP Strategic Partnerships to improve buyer access, support SPO conversations, and ensure agency/client demand activation through priority DSP routes
- Partner with Data Partner function to identify data-led opportunities for DACH buyers, including curated marketplaces, audience-led activation, and strategic client solutions
Market Presence & Thought Leadership
- Represent OpenX as a credible senior voice in the DACH programmatic market
- Support OpenX visibility through senior meetings, client education, industry events, roundtables, and thought leadership
- Position OpenX around key buyer priorities: transparency, sustainability, premium supply, curation, data quality, supply path optimization, and a healthier digital advertising ecosystem
Requirements:
- 7+ years of experience as a senior commercial individual contributor with deep knowledge of the DACH programmatic advertising ecosystem
- Strong network across agencies, holding companies, brands, DSPs, and strategic partners
- Proven track record of revenue ownership, opening senior relationships, building pipeline, and converting strategic opportunities into commercial outcomes
- Credibility with senior clients and partners
- Highly self-motivated and commercially disciplined
- Comfortable building a market from an early-stage position
- Fluency in German and English (required)
