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Business Development Representative - French Markets

Pendo - London, United Kingdom - Hybrid - posted 2026-07-22

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Join Pendo's high-performing sales team as a Business Development Representative focused on French-speaking markets. You'll research SaaS and software companies, identify relevant buyer personas, and build targeted outreach campaigns to create qualified sales opportunities for Account Executives. Day-to-day responsibilities include generating new, high-quality sales-qualified pipeline through cold calling, email, and multi-channel prospecting. You'll conduct deep account research to understand how Pendo's product analytics platform can solve customer pain points, then personalize outreach accordingly. You'll partner closely with Account Executives to align on territory strategy, target accounts, and messaging priorities. You'll maintain accurate records in Salesforce, track activity and pipeline metrics, and meet weekly and monthly performance goals around activity, meetings, and pipeline creation. The role includes regular coaching, feedback sessions, and role-play training to develop your prospecting and sales fundamentals. This is a hybrid role based in Pendo's Old Street office in London, with 3 days per week in-office. You'll work in a fast-paced, goal-driven environment where you're expected to operate as a strategic advisor—identifying gaps, shaping solutions, and driving them forward rather than simply following instructions. The ideal candidate has 1+ years of sales, lead generation, or business development experience; fluency in French with prior experience pitching to C-suite customers in French; proficiency with CRM platforms like Salesforce or HubSpot; and strong written and verbal communication skills. You're AI-curious and actively integrate AI tools into your workflow to work faster and more effectively. You have a bachelor's degree or equivalent work experience, a passion for developing a sales career, and a team-first mindset.

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