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PSD Citywide is a leader in Enterprise Asset Management and maintenance management software serving Local, First Nations, and Regional Governments across North America. They are seeking a Business Development Representative to drive revenue growth through proactive lead generation and qualification.
In this hybrid role based in London, Ontario, you will own the full prospecting cycle: researching and identifying potential customers via outbound calling, email, and social selling; building and maintaining a qualified pipeline; collaborating with Account Executives on campaigns and event follow-up; and booking discovery calls that transition leads to the sales team. You'll represent the company at sponsorship events and in-market activities, maintain accurate records in Salesforce, and demonstrate resilience when facing rejection or competitive pressures.
Key responsibilities include:
- Research and identify prospects through outbound calling, email outreach, and social selling
- Build call and email campaigns with Account Executives, including territory-relevant talk tracks and templates
- Develop and maintain a strong pipeline of qualified leads to support monthly and quarterly sales targets
- Collaborate on follow-up with contacts from events, workshops, webinars, and roadshows
- Serve as a professional first point of contact, uncovering needs and sparking interest in solutions
- Book and schedule introductory discovery calls, ensuring smooth handoffs to Account Managers
- Represent the company at sponsorship events and in-market activities (golf tournaments, charitable events, luncheons)
- Maintain accurate lead notes, outreach activities, and follow-up details in Salesforce
- Display resilience and persistence in a self-motivated, remote-friendly environment
- Manage time effectively, balancing outreach, events, and follow-up tasks
The company offers competitive compensation, comprehensive health and wellness benefits, flexible working arrangements, paid time off, Summer Fridays, social events, charity initiatives, and a structured career framework for professional growth.
QUALIFICATIONS:
- Bachelor's degree in Business Administration, Marketing, Communications, or related discipline
- 1–2 years of previous experience in a SaaS Business Development Representative (BDR) or Sales Development Representative (SDR) role (strongly preferred)
- Prior experience in a customer service environment (asset)
- Excellent verbal and written communication skills
- Friendly, approachable, outgoing personality with keen interest in meeting new people
- Working knowledge of social media platforms and tools
- Adaptable with ability to prioritize tasks with limited in-person supervision
- Ability to travel with use of a personal vehicle required
- Highly collaborative with excellent interpersonal, communication, and problem-solving skills
- Alignment with company values
