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Salary: USD 110,000 - 130,000 / annual
ShopMy is transforming e-commerce by building infrastructure for human-led curation at scale. The company helps brands run performance-driven creator programs while enabling top creators to monetize their influence and partner directly with brands they love. Recently valued at $1.5B unicorn status with backing from Bessemer Venture Partners, Avenir Growth Capital, and Bain Capital Ventures.
As Business Development Manager, you will lead a pod of Business Development Representatives (BDRs) who are responsible for finding brands that fit ShopMy's platform, initiating conversations, and booking qualified meetings for Account Executives. This is a player-coach role where you balance individual contribution with team leadership.
Key responsibilities include:
**Lead and Coach Your Team**
- Manage a pod of BDRs with weekly 1:1s, clear goals, and direct feedback
- Review outreach with reps and coach them on messaging, objection handling, and meeting booking
- Identify struggling reps early and develop recovery plans
- Develop reps into their next role (AE or cross-functional positions)
- Participate in hiring new BDRs as the team scales
**Own the Number**
- Own your team's monthly and quarterly goals for meetings booked and qualified pipeline
- Track activity metrics, reply rates, meetings held, and meeting-to-opportunity conversion
- Act quickly when performance slips
- Partner with the Brand Growth team on targeting strategy
**Build How the Team Works**
- Create and refine outreach playbooks, email templates, account trackers, and prioritization strategies
- Onboard new BDRs to accelerate their ramp
- Collaborate with Enablement on training and bring field insights back to the team
- Maintain Salesforce data integrity
**Work Across Teams**
- Partner with AE managers on smooth meeting handoffs and context sharing
- Share field feedback with Marketing, Product, and RevOps
- Report team results and trends to sales leadership
**Requirements**
- 2+ years as a people manager of BDRs or SDRs (formal management, not team lead)
- 4+ years in B2B sales, including time as a top-performing BDR
- Proven track record owning a team's meetings or pipeline quota and consistently hitting or exceeding targets
- Coaching-by-doing approach; comfortable leading strategy sessions, rewriting outreach, and modeling excellence
- Comfortable with data and Salesforce reporting to identify team wins and gaps
- Clear, direct communicator who gives honest, growth-oriented feedback
- Organized and able to keep a fast-moving team on track while managing individual reps
- Excited about building in a fast-growing startup with an evolving playbook
- Team-first mindset with low ego and commitment to helping others succeed
**Bonus Experience**
- Leading BDRs in SMB or mid-market motions
- Selling to fashion, beauty, wellness, or consumer brands
- Background in creator, influencer, or affiliate marketing
- Experience scaling BDR teams through rapid hiring
- Track record promoting BDRs into AE roles
- Hands-on proficiency with Salesforce, Gong, Notion, and AI tools (Claude, ChatGPT)