SlipstreamJobs tracks this role from the company's public career site. Apply directly on the employer's site.
Salary: USD 70,000 - 100,000 / annual
Formlabs is seeking an Associate, Performance Marketing to own and optimize paid acquisition campaigns across the Google ecosystem (Search, Shopping, YouTube, Display). This is a hands-on individual contributor role combining strategic planning with day-to-day operational execution.
You will run and optimize paid campaigns across Google channels, managing budgets to hit CAC, ROAS, and efficiency targets. You'll allocate spend across markets, channels, and audiences to balance growth with cost efficiency. Working closely with the Analytics team, you'll develop measurement strategies, understand attribution models, and convert insights into actionable improvements. The role emphasizes continuous testing of new hypotheses, tactics, and partnerships to unlock scalable growth.
Formlabs builds 3D printing technology used by over 50,000 industry leaders including Apple, Google, Tesla, New Balance, and NASA. The company is focused on democratizing fabrication and enabling anyone to bring ideas to life, from prototypes to life-saving medical devices.
The role offers equity (RSUs), comprehensive healthcare, 401(k) matching, generous parental leave (up to 16 weeks), tenure-based sabbatical (up to 6 weeks), flexible time off, on-site parking, commuter benefits, on-site meals, and professional development opportunities.
Requirements:
- 0–2 years of performance or growth marketing experience with a track record of measurable results managing large budgets
- Deep hands-on experience managing paid media budgets in Google Shopping Ads
- Strong analytical skills; data-driven decision-making, measurement, and prioritization
- Ability to build forecasts, manage budgets, and communicate business impact to senior stakeholders
- Solid understanding of attribution, experimentation, and conversion optimization
- Ability to thrive in fast-moving, ambiguous environments with high ownership
- Fluent use of AI tools in daily work, held to the same quality standard as your own work
