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VP of Product

Seated - New York, NY, United States - In-office - posted 2026-09-14

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Salary: USD 220,000 - 400,000 / annual

Seated is a two-sided marketplace connecting restaurants with high-intent diners through demand-driven pricing and rewards. The company helps restaurants fill empty tables, reach new guests, increase visit frequency, and drive profitable incremental revenue. Seated operates across 20+ U.S. markets with billions of dollars in restaurant spend flowing through the platform and hundreds of millions in consumer rewards paid out. You will report directly to the CEO and own product strategy and execution across Seated's consumer and restaurant businesses. This is a hands-on leadership role requiring credible executive presence while staying deeply involved in the work—talking to customers, analyzing data, writing requirements, testing ideas, and collaborating directly with Design and Engineering to ship products. Key responsibilities include: - Own product strategy, roadmap, and execution across consumer and restaurant products - Partner with CEO and executive team to identify, evaluate, and validate major product bets - Lead product discovery, customer research, experimentation, and business-case development - Evaluate opportunities across consumer marketplace expansion, restaurant software, AI, and adjacent products - Strengthen critical product infrastructure, including merchant identification and transaction recognition - Partner closely with Engineering on technical tradeoffs, prioritization, and execution - Identify opportunities for product-led growth across acquisition, engagement, retention, and monetization - Build and lead a small, high-performing Product and Design team - Translate company strategy into a focused product roadmap with clear priorities and measurable outcomes - Develop deep understanding of consumer behavior, restaurant operator needs, unit economics, and marketplace dynamics Scope may expand based on the individual, potentially including Analytics, Consumer, or broader GM responsibilities. REQUIREMENTS: - 10+ years of product, product-adjacent, or general management experience with significant senior product leadership responsibility - Experience operating in a startup or high-growth technology company - Strong consumer product instincts, ideally developed within a two-sided marketplace - Track record of personally building and launching products, not simply managing product organizations - Experience evaluating zero-to-one opportunities and determining which products or markets deserve significant investment - Strong analytical ability and comfort using data to make product and business decisions - Technical fluency and ability to work deeply with Engineering on complex infrastructure and platform problems - Strong understanding of growth, acquisition, retention, monetization, and marketplace dynamics - Ability to operate effectively with a small team and limited resources - Executive-level communication skills, high ownership, low ego, and strong product judgment PREFERRED EXPERIENCE: - Experience at a consumer marketplace such as food delivery, mobility, travel, local commerce, or another two-sided marketplace - Experience managing a product-led growth business - Experience spanning both consumer and B2B/merchant products - Experience in restaurant technology, hospitality, local commerce, or SMB software - Experience with fintech, payments, card-linked offers, transaction data, merchant identification, or related infrastructure - Experience building AI-enabled products - Experience owning broader GM or business responsibilities in addition to Product

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