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Aledade is seeking a Technical Product Manager to lead the marketing technology product strategy for their healthcare platform. The role sits at the intersection of healthcare delivery and martech, supporting independent primary care practices through value-based care enablement.
You will partner with business owners and internal teams to define product vision, strategy, and roadmaps for marketing technology capabilities. Key responsibilities include:
- Cultivating shared vision with stakeholders on problem space, constraints, priorities, and end-state outcomes
- Optimizing live user workflows and monitoring key metrics and user feedback
- Developing deep understanding of requirements through research and data analysis, performing solution design, and supporting execution teams
- Writing detailed user stories with business rationale, requirements, and measurable success criteria
- Building short- and long-term roadmaps that maximize value with minimum risk, assuming ongoing iteration
This is a hands-on role requiring close collaboration with engineering, design, and business teams to translate complex healthcare and martech requirements into practical product solutions.
About Aledade: Founded in 2014, Aledade is the largest network of independent primary care in the US, operating as a public benefit corporation. The company partners with practices, health centers, and clinics to deliver better care and thrive in value-based care models. The culture emphasizes collaboration, inclusivity, and remote-first operations with a shared mission around public health.
REQUIREMENTS:
Minimum Qualifications:
- 5+ years of product management experience in marketing technology, technology-enabled services, or SaaS
- Experience using data and primary research to inform solution design and build business understanding
- Understanding of software development lifecycle and methodologies (Agile/Scrum preferred)
- Product development experience with healthcare technology products
Preferred Qualifications:
- Strong martech domain expertise with understanding of how marketing/sales platforms, data, and processes drive pipeline and revenue
- Broad knowledge of martech landscape (CDP, DAM, CMS, marketing automation, agentic marketing)
- Experience identifying and deploying high-impact AI and agentic marketing use cases
- Experience working on or owning martech platforms (HubSpot, Salesforce, Seismic, Gong, ZoomInfo, Chili Piper, etc.)
- Knowledge of Salesforce CRM capabilities, data model, and processes
- Familiarity with customer data platforms, identity resolution, consent/preference management, and SQL
- Track record of delivering practical martech solutions improving marketing/sales effectiveness
- Comfort with ambiguity and competing stakeholder needs; ability to structure complex problems and drive alignment
- Excellent organizational and communication skills with emphasis on problem-solving
