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Demandbase is a pipeline AI platform that enables B2B GTM teams to automate growth at scale through unified data, insights, and account-based marketing strategies. The Strategic Partnerships Director will own and expand relationships with Demandbase's most critical technology and advisory partners including Adobe, Salesforce, AWS, Databricks, Snowflake, Accenture, and PwC.
As a senior individual contributor, you will develop and execute executive engagement strategies that drive long-term business value across product innovation, go-to-market alignment, and customer success. This role sits at the intersection of product strategy, AI innovation, enterprise sales, and executive relationship management.
Key responsibilities include:
- Serve as the executive relationship owner for Demandbase's highest-priority partners, building trusted relationships with C-level and SVP leaders across Product, Alliances, Sales, Marketing, and Strategy.
- Develop and execute executive engagement plans including business reviews, strategic planning sessions, and leadership summits.
- Own long-term strategy for assigned partnerships and identify new collaboration opportunities across product innovation, AI initiatives, data partnerships, and cloud infrastructure.
- Develop joint business plans with clear KPIs and executive sponsorship.
- Partner with Product Management and Engineering to influence the partner roadmap and drive adoption of APIs, Model Context Protocol, AI-native workflows, and cloud data integrations.
- Build joint GTM strategies that generate pipeline and revenue through co-selling, joint marketing, and integrated solution launches.
- Stay ahead of emerging trends in AI, enterprise software, and B2B technology ecosystems.
- Serve as a strategic advisor to executive leadership on ecosystem trends and represent Demandbase at executive forums and industry events.
You will influence cross-functional priorities without direct authority, requiring strong executive communication, presentation, and negotiation skills. The ideal candidate excels at building executive trust, identifying market opportunities, and orchestrating complex initiatives that accelerate growth for both Demandbase and strategic partners.
