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Despegar, a leading travel platform in Latin America with 25+ years of innovation, is seeking a Senior Marketing Performance Analyst to join their team in Buenos Aires.
You will own the execution, analysis, and monitoring of performance marketing campaign investments across all channels. Your responsibilities include:
• Execute, analyze, and track performance marketing campaign investments across all digital channels
• Build comprehensive reports, interpret campaign performance metrics, and analyze key performance indicators for various investment campaigns
• Design, execute, and monitor tests to evaluate new formats, creative approaches, audience segments, and optimization strategies, with implementation of actionable insights
• Evaluate and recommend new platforms for display, video, and social media advertising investments
• Synthesize complex data into clear insights and recommendations for stakeholders
You will work in a collaborative environment that values autonomy, real impact, and continuous learning. Despegar emphasizes diversity and puts people at the center of its culture.
REQUIREMENTS:
• Bachelor's degree in quantitative fields: Industrial Engineering, Civil Engineering, Economics, Business Administration, Actuarial Science, Statistics, or related disciplines
• Strong analytical capabilities with excellent interpersonal skills
• Ability to adapt to changing and challenging environments
• Team collaboration and strong communication and synthesis abilities
• Demonstrated experience analyzing numerical indicators, margins, and building reports
• Intermediate Excel proficiency (pivot tables, formulas, charts)
• SQL data handling experience (desirable)
