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CyberCube is a leading AI-powered analytics platform that quantifies digital risk for the global insurance and reinsurance industry. The company is trusted by 75% of top 40 European and US cyber insurance carriers and 70% of top ten reinsurance brokers. Backed by Spectrum Equity and other investors, CyberCube operates globally across San Francisco, New York, London, and Tallinn.
You will own the entire marketing function—demand generation, product marketing, and communications/events—with full accountability for pipeline contribution, market narrative, and marketing budget. You will lead a team of seven across the US and UK, setting direction and operating as one integrated go-to-market unit alongside the (Re)Insurance Sales and Broker Sales leaders.
Key responsibilities include:
- Lead and manage the full marketing function with complete budget ownership, making real trade-offs between headcount, programmes, brand, and events
- Own a measurable marketing contribution to pipeline, reported consistently with metrics on pipeline sourced/influenced, conversion by stage, cost per opportunity, and programme ROI
- Refresh positioning and messaging for a technical analytics product and maintain consistent narrative across marketing, sales, and product
- Build stronger share of voice in cyber risk analytics across insurance/reinsurance media, analysts, and industry events
- Run marketing across US and European markets, managing a distributed team across time zones
- Lead and coach the team, retaining top performers and shaping team structure around the plan
- Partner closely with Sales and Product as a true go-to-market peer
You will be based in London with regular travel across the US and Europe.
Requirements:
- Proven marketing leadership across demand generation, product marketing, and communications/events with a team of comparable size and seniority; experience setting plans, allocating budgets, and being held to pipeline numbers
- Track record marketing complex software, data, or analytics into large enterprise buyers in B2B SaaS or analytics; experience with long sales cycles, multiple stakeholders, technical evaluation, and six- to seven-figure ACVs
- International experience running marketing across US and European markets with a distributed team across time zones
- Full budget ownership experience with demonstrated ability to make allocation trade-offs and evidence return on investment
- Metrics-oriented mindset; comfortable running the function off numbers and being inspected on them alongside sales leadership
- Strong product marketing judgment; ability to shape positioning for technical analytics products and hold narrative consistency
- Commercial accountability; willingness to own numbers and comfort with forecast reviews
- Executive credibility; articulate on commercial arguments and trusted to carry company narrative
- High-accountability people leadership; sets clear expectations, gives direct feedback, raises bar on existing teams
- Strong editorial judgment; will not ship undifferentiated content
- Collaborative approach with low ego and high candor; comfortable disagreeing with executive team
Strong plus factors (not required):
- Experience marketing into insurance, reinsurance, or financial services (carriers, reinsurers, brokers, MGAs, Lloyd's market, banks, asset managers)
- Experience with direct enterprise sales teams, named accounts, and account-based marketing
- Track record building or materially raising a brand in a category that needed defining
- Experience running flagship industry event presence and executive speaking programmes
- Analyst and media relations experience with thought leadership built on proprietary data
- Experience scaling marketing function through step-change growth
- Comfort with AI-enabled commercial functions (AI-assisted content, agentic prospecting, automated reporting)
