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Salary: USD 150,081.25 - 180,852.5 / annual
6sense is building the intelligence engine for agentic go-to-market. This role is central to how the Marketing team puts that strategy into practice, with visibility from leaders across the company.
You will build the automations, integrations, and AI agents that let Marketing scale output efficiently while increasing productivity and impact. This spans core GTM engineering (lead capture, routing, and BDR handoff), BDR prospecting automation, agentic support for content and campaign creation, and ABM personalization across Marketing.
This is a hands-on technical role with management responsibilities. You'll independently weigh tradeoffs across speed, scale, data quality, privacy, AI governance, adoption, and pipeline impact, serving as the go-to technical voice on what's scalable and sound. You'll turn strategy into working systems that marketers and BDRs actually use. You'll own GTM engineering priorities and delivery across Marketing and BDR teams, partnering with Marketing Operations, Revenue/Growth Marketing, Customer and Event Marketing, BDR Leadership, RevOps, and IT.
Key responsibilities include:
**AI Agent & Workflow Architecture:** Build agentic workflows for end-to-end campaign creation using Claude and comparable enterprise LLM platforms. Orchestrate agents across MCP connectors to optimize AI usage. Partner with Growth, Customer, and Event Marketing to cut manual production time on recurring campaign types with human review in the loop. Automate Marketing work management by creating workflows that allow marketers to build campaign assets leveraging centralized context. Build reusable patterns, templates, and playbooks so Marketing teams can adopt automations independently.
**GTM Systems Architecture & Integration:** Be the company's own best customer by building best-in-class use of the 6sense platform within a headless GTM architecture. Build BDR prospecting automation including signal-based account prioritization, research assembly, outreach drafting, and task automation to increase high-quality pipeline per BDR. Own the BDR technology stack including the sales engagement platform and dialer with BDR leadership and your direct report. Partner with BDR leaders to find productivity bottlenecks, then prioritize, ship, and measure fixes.
**Governance, Experimentation & Iteration:** Embed security, privacy, and compliance into workflows and agents by design, including data handling, agent permissions, and access controls in partnership with Business Technology and Security. Flag design or scale risk in workflows and agents before they ship. Run technical experiments on automation and agent logic, iterating on performance data and pipeline impact with BDR and Marketing leadership.
**Team Leadership & Influence:** Manage, coach, and prioritize work for one direct report (BDR Operations Specialist), developing their ownership of BDR tooling and process. Run intake and prioritization of automation requests across competing stakeholders, and influence senior Marketing and Revenue leaders without relying on authority.
Success measures include: increased high-quality pipeline per BDR, measurable improvement in speed-to-lead and routing accuracy, measurable reduction in BDR manual and administrative time, AI-assisted workflows and agents running reliably in production with real adoption across Marketing, measurable reduction in manual production time for campaign creation and ABM personalization, and zero production incidents from agents or automations reaching customers or prospects without review.
**Requirements:**
- 7+ years in marketing operations, GTM/revenue systems engineering, or marketing automation, with ownership of complex GTM systems, cross-functional roadmap delivery, and executive stakeholder management
- Hands-on experience building automations and integrations across a marketing/RevOps stack such as Salesforce, Marketo, and 6sense or comparable ABM/intent platforms (APIs, webhooks, iPaaS)
- Strong understanding of top-of-funnel GTM and BDR/SDR operations: lead routing, scoring, handoff SLAs, sales engagement and dialer tooling, and attribution
- Experience building AI-assisted workflows or agents in a business context using Claude or comparable LLM platforms, with working fluency orchestrating agents through MCP connectors or similar
- Experience building content and campaign automation workflows, from brief intake to first-draft assets
- B2B SaaS or subscription GTM experience, ideally across multiple regions, segments, or sales motions
- Experience managing, mentoring, or technically leading others
- Ability to translate business needs into practical technical delivery plans and build effective relationships across Marketing, Sales, RevOps, and IT
**Preferred Qualifications:**
- Experience building ABM personalization and GTM workflows at scale
- Experience automating work-management tools such as Asana
- Familiarity with attribution platforms such as Dreamdata
- Exposure to AI governance and responsible-AI practices
