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MaintainX, now part of Autodesk Operations Solutions, is a mobile-first work execution platform serving 13,000+ customers including Duracell, McDonald's, Shell, DHL, and Volvo. The platform manages 13.9 million assets and 79.5 million completed work orders. Autodesk's strategy is to converge design, make, and operate into one continuous lifecycle—MaintainX owns the "operate" phase.
You will own product marketing from alpha through general availability. Key responsibilities include:
- Plan and execute mid-tier (P2) product launches and lead major components of flagship (P1) launches, ensuring sales and customer support are ready on day one.
- Define messaging, positioning, and naming with your product counterpart to translate technical capabilities into clear value for buyers and technicians.
- Create sales collateral, video scripts, and enablement materials to help reps close faster and customers adopt products.
- Review campaign messaging with demand generation before launch.
- Use analytics, customer conversations, and market research to hit adoption targets set weekly with your product partner.
You report to the Director of Product Marketing and collaborate with 1–3 product managers and their engineering teams. Within 6–12 months, product, sales, and marketing will view you as the authority on your products, with real autonomy to set strategy.
This is a hybrid role in Montreal. You'll work on a product that already has strong market traction—you're joining an existing success and scaling it within Autodesk's global reach. The operations space is new territory for Autodesk, offering room to grow and shape the launch process.
**Requirements:**
- 2–4 years in product marketing or related role (sales enablement, sales, marketing)
- Proven track record leading a launch from planning through delivery, with clear understanding of what worked and what didn't
- Strong written and verbal communication; ability to present confidently to sales, product, and leadership
- Experience working with go-to-market teams (pre- and post-sale)
- Proficiency with Tableau, Databricks, and Salesforce for tracking customers and adoption
- Systems thinking—ability to see the full picture behind each issue
- Openness to feedback, accountability, judgment about when to push and when to move on
**Nice-to-haves:**
- Background in manufacturing, industrial, or asset-intensive sectors
- B2B software or AI product marketing experience
