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Salary: USD 124,500 - 183,000 / annual
BILL is a fintech company that automates financial processes for businesses of all sizes. The company is seeking a Senior Social Media Strategist to own the social media strategy and operating model across all platforms.
In this role, you will set BILL's organic social strategy across LinkedIn, Instagram, Facebook, and X, and make recommendations for new platforms. You will decide whether campaigns, product launches, customer stories, and thought leadership should be delivered through BILL's corporate voice, an executive's voice, or an employee's voice, then build the execution plan accordingly.
Key responsibilities include:
- Develop and execute BILL's organic social strategy across major platforms
- Build and run an employee advocacy program that makes it easy and credible for employees to share their work
- Manage BILL's executive social program in partnership with Corporate Communications, including strategy, cadence, ghostwriting, and editing
- Lead the social media agency partner while maintaining close involvement in strategy, creative review, and quality standards
- Monitor platform trends, cultural shifts, and competitor activity; use performance data to continuously refine the approach
- Establish a clear, distinctive social point of view that is recognizable across the company
- Create a framework that guides teams and agency partners in their social efforts
- Measure impact on brand, reach, engagement, and business growth
Success in this role means establishing BILL as a credible, active voice on social media with a clear point of view. The focus is on strategic ownership and quality over volume—shipping fewer, sharper ideas rather than filling a content calendar. You will work in a fast-paced environment that values clear thinking, direct feedback, and the willingness to say no to work that doesn't meet the bar.
The company is remote-first with office spaces in San Jose, CA and Draper, UT, with opportunities to connect in person when needed.
Requirements:
- Demonstrated social media strategy experience where you set the strategy (not just executed someone else's); portfolio or case studies required
- In-house brand experience at a B2B or B2C company, ideally in technology, SaaS, fintech, or startup environments
- Proven track record building employee advocacy and executive social programs
- Sharp editorial judgment with a portfolio showing how your work adapts by platform, audience, and moment
- Experience leading agency or contractor partners while maintaining clear ownership of strategy and quality standards