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Salary: USD 117,300 - 169,000 / annual
Ōura, maker of the award-winning Oura Ring for health tracking and insights, seeks a Senior Retail Marketing Manager for Latin America. Reporting to the Director of Retail Marketing, you will drive marketing activities and partnerships with major regional retailers including Falabella, Liverpool, Mercado Libre, and Amazon. This role combines strategic planning, project management, and cross-functional collaboration to execute retail marketing programs that drive customer acquisition and retention across Latin America.
You will serve as the primary marketing liaison with regional retail partners and distributors, establishing and strengthening relationships while delivering marketing plans within budget. Key responsibilities include developing and executing co-marketing programs with internal and external creative teams; coordinating delivery of brand assets to retail partners; tracking and optimizing campaign performance using data-driven insights; analyzing KPIs (CPC, CPA, LTV, ROAS) to improve efficiency; providing strategic input on retail marketing goals; and cultivating productive relationships across internal teams and regional accounts. You will also participate in interviewing and onboarding new team members. Frequent travel to meet key accounts is required.
This is a US-based remote role with a focus on Latin America retail strategy and execution. You will thrive in a fast-paced, team-oriented environment and are committed to making Ōura "our retail partner's best partner."
**Requirements:**
- 6+ years of experience in Retail Channel Marketing or Partner Marketing roles
- Demonstrated experience executing retail/channel marketing activities and OPEX investments
- Understanding of how retailers measure and manage businesses (CPC, CPA, LTV, ROAS)
- Knowledge of retail marketing levers that drive in-store and online traffic
- Experience building in-store experiences through permanent fixtures, temporary displays, staff training, and education
- Experience maintaining co-marketing and OPEX budgets with fiscal responsibility
- Excellent verbal and written communication skills
- Extremely high level of accuracy and attention to detail
- Strong conflict management and interpersonal skills; approachable and flexible
- Experience navigating diverse organizational environments and cultures
- Bilingual: English and Spanish (required)
- Bachelor's degree in Business, Marketing, or Economics
