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Senior Product Marketing Manager, Corporate Internal Audit

Fieldguide - San Francisco, CA, United States - Hybrid - posted 2026-10-09

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Fieldguide is a venture-backed SaaS company automating and streamlining assurance and audit work for cybersecurity, privacy, and financial audit practitioners. The company is building software that enables trust between businesses and is backed by top-tier investors including Goldman Sachs Alternatives, Bessemer Venture Partners, Y Combinator, and others. You will join the Product Marketing team as Senior Product Marketing Manager for the Corporate Internal Audit segment, reporting to the Senior Director of Product Marketing. This role serves as the connective tissue between Product and go-to-market teams (sales, customer success, marketing), translating the product roadmap and release cadence into positioning, messaging, and enablement that reaches the right audiences at the right time. Key responsibilities include: **Product Positioning & GTM Strategy:** Develop clear, compelling product positioning and value propositions that differentiate from competitors. Create and maintain buyer personas, plan and execute go-to-market strategies for product launches, and collaborate cross-functionally with product, marketing, sales, and customer success teams. **Go-To-Market Enablement:** Develop sales tools and collateral (presentations, product demos, white papers, datasheets) to support the sales team. Train sales on product features and benefits, and equip customer success with messaging and resources to drive adoption, retention, and expansion. **Channel & Content Creation:** Shape partner-facing value propositions and repeatable sales plays for resellers. Build the full corporate internal audit content engine including webinar programs, event strategy, sales decks, demos, one-pagers, and battle cards. Partner with Revenue Marketing on webinar and event calendars end-to-end. **Market & Buyer Expertise:** Develop deep fluency in the corporate internal audit buyer (Chief Audit Executives, IA directors, audit committee stakeholders) and their buying processes. Own competitive intelligence for the corporate IA space, including incumbent GRC/audit platforms and AI-driven evaluation shifts. Partner with sales and resellers on ICP definition, qualification criteria, and pricing feedback loops. You'll operate in a fast-moving environment where features ship frequently and clear communication is critical. Success requires proactive alignment of GTM teams with product velocity while demonstrating high autonomy and ownership. **Requirements:** - 10+ years of product or content marketing experience in internal audit or adjacent SaaS organizations, OR equivalent internal audit experience with demonstrated ability to ramp quickly into marketing - Strong writing skills across blogs, newsletters, case studies, and webinars - Comfort operating in fast-moving environments with evolving roadmaps - Self-starter mentality with ability to own workstreams end-to-end, communicating status and surfacing blockers proactively - Strong project management skills and ability to prioritize across concurrent workstreams - Adaptability across tools and systems with judgment to find efficiencies and use AI effectively - Hands-on risk advisory experience (internal audit, SOC, compliance, or similar) is encouraged but not required

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