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Scentbird is seeking a visionary Senior Product Designer to lead product design initiatives within the CRO (Conversion Rate Optimization) and Retention teams. This role focuses on conceiving, wireframing, designing, and implementing product experiences that drive customer acquisition and retention while leveraging AI tools throughout the design process.
You will be responsible for developing engaging, beautiful experiences that balance ease-of-use with emotional resonance, directly impacting conversion and retention profitability. Working closely with the Product Design Director and broader design team, you'll own the full design lifecycle from research through implementation.
Key responsibilities include:
- Conducting and synthesizing qualitative and quantitative research (interviews, surveys, session recordings, support tickets) into actionable insights
- Creating and managing usability testing programs, using AI-assisted analysis to identify patterns
- Concepting, designing, and managing product initiatives from the quarterly roadmap, leveraging AI-powered ideation to explore design directions
- Identifying engagement opportunities and using AI to surface trends from research and product data
- Leading design reviews and articulating vision to cross-functional partners (Marketing, Copy, Dev, Creative)
- Establishing best practices for research, testing, UX, UI, and AI tooling workflows
- Stewarding the design component library, including vision, design, layout, and rationale for new components
- Collaborating with product owners on scope, surveys, customer interviews, and usability testing
- Partnering with engineers to facilitate smooth design-to-build transitions, exploring AI-assisted handoff and design-to-code workflows
- Championing new AI tools and workflows to improve team efficiency
You should be a master UX/Product Designer with deep problem-solving skills, up-front research capabilities, and a focus on user testing. You combine high-level UX thinking with creative UI vision, demonstrating fluency in AI-assisted design workflows and viewing them as core to modern craft. You excel at managing multiple projects simultaneously, inspiring team members, and elevating both creative experiences and processes. You understand information architecture at a high level, can wireframe and prototype end-to-end experiences, and possess the ability to give and receive creative direction with precision and attention to detail.
Requirements:
- Proven expertise as a UX/Product Designer with demonstrated mastery in both UX problem-solving and UI design craft
- Experience conducting user research, usability testing, and synthesizing qualitative and quantitative data
- Proficiency with design tools and prototyping
- Fluency with AI-assisted design tools and workflows
- Ability to manage multiple projects and priorities simultaneously
- Strong communication and presentation skills for articulating design vision to stakeholders
- Experience with design systems and component libraries
- Understanding of CRO, conversion optimization, and retention metrics
- Ability to collaborate effectively across cross-functional teams (product, engineering, marketing)
- Portfolio demonstrating strong UX and UI design work