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Salary: USD 166,000 - 214,000 / annual
Justworks is seeking a Senior Partner Marketing Manager to serve as the strategic lead bridging marketing with the Alliances and Integrations teams. This role is ideal for a strategist who can design partnerships with marketing at the center, ensure strong brand positioning, and drive coordinated delivery across the organization.
You will own two core areas:
**Alliance Partnerships** – Work alongside the Alliances team to represent marketing in strategic partner deals. You'll establish marketing contract terms, brand guidelines, and co-branding standards. You'll oversee Justworks' presence on partner surfaces (websites, app stores, integrations marketplaces, co-marketing materials), coordinate go-to-market execution when partnerships launch, and track partner marketing performance and ROI to inform strategic decisions.
**Technology Integrations** – Drive programs that attract developers and tech partners to build on the Justworks platform. You'll develop and execute marketing strategy to attract technology partners, design co-marketing programs and promotional campaigns, oversee partner marketing assets (integration docs, case studies, webinars, API collateral), build relationships with key tech partners, and collaborate with product, partnerships, and sales on roadmap priorities.
Key responsibilities include partnering early in deal cycles to identify marketing requirements, establishing marketing terms with strategic partners, coordinating cross-functional delivery, designing co-marketing programs, managing partner marketing assets, and measuring program performance across multiple partner relationships simultaneously.
You thrive on building scalable systems and repeatable processes. You're comfortable working with ambiguity and bringing clarity through data-driven insights. You communicate complex partnership dynamics in clear terms and are equally comfortable discussing channel strategy with executives or optimizing campaign workflows with marketing ops. You see gaps in how work gets done and take initiative to improve processes.
Justworks is an HR tech platform helping businesses focus on running their business by solving HR issues. The company is data-driven, operates in a supportive entrepreneurial environment, and values collaboration, openness, grit, integrity, and simplicity.
**Requirements:**
- 7+ years in B2B/SaaS environments with proven success in alliance marketing, partner programs, developer ecosystems, or integration strategies
- Strategic thinking with hands-on execution capability; ability to bridge silos naturally
- Strong stakeholder management skills; comfortable navigating competing priorities between Alliances, Integrations, Marketing, and Sales teams
- Go-to-market experience with ownership or significant contribution to partner GTM planning, asset creation, campaign execution, and measurement
- Comfort managing multiple partner relationships and integrations simultaneously without losing strategic focus
- Analytical mindset with ability to measure program performance, define success for different partner types, and work confidently with data
- Alignment with company values: Camaraderie, Openness, Grit, Integrity, and Simplicity
